Authored By: Sarah
11 Nov 2021

Wet Tissue And Wipe Market: Leading Regions and Market Trends

Geographical Segmentation and Growth Analysis

The wet tissue and wipe market is set to grow by $ 7.19 bn, accelerating at a CAGR of almost 7% during the forecast period. This research report analyses the growth trajectory of the market with a purview to prevalent market scenario, trends, and drivers. It also provides competitive bench-marking of the key market players and their product portfolios.


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Wet Tissue And Wipe Market: Europe to lead market growth during the forecast period

  • Europe emerged as the leading geographical segment in recent years and is expected to contribute 34% of the market growth during the forecast period. This report provides an accurate prediction of the contribution of all the geographic segments to the growth of the wet tissue and wipe market size.
  • Product premiumization due to product innovation and portfolio extension will be a significant factor in driving the growth of the wet tissue and wipe market. This report provides a detailed analysis of all the trends that are likely to influence the growth of individual segments within the market as well as the overall market in focus. This analysis will thus enable clients to assess their play in the market and plan for growth opportunities.
  • Market is segmented by Technology (Spunlace, Airlaid, Wetlaid, and Others), Distribution Channel (Offline and Online), Application (Personal care, Household, and Industrial, commercial, and institutional), and Geography (Europe, North America, APAC, South America, and MEA).

Wet Tissue and Wipe Market to Post Incremental Growth of $ 7.19 bn During 2021-2025 | Key Geographies that will Drive Growth

Wet Tissue And Wipe Market: Vendor Landscape

Some of the leading vendors in this market are 3M Co., Essity Aktiebolag (publ), Henkel AG & Co. KGaA, Johnson & Johnson Inc., Kimberly-Clark Corp., S. C. Johnson & Son Inc., The Clorox Co., The Procter and Gamble Co., Unicharm Corp., and Unilever Group. The market is fragmented and the growth of the players in this market is dependent on several factors such as prevalent market conditions, government support, and industry development. To survive and succeed in such an intensely competitive market, players must distinguish their product and service offerings through clear and unique value propositions.

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The report provides insights into the following FAQs:

  1. What is the market CAGR?
    The market is accelerate at a CAGR of over 7%.
     
  2. What is the incremental growth of the market?
    The market is expected to grow by $ 7.19 bn through 2021-2025.
     
  3. What is a key factor driving this market?
    Product premiumization due to product innovation and portfolio extension will drive market growth over the forecast period.
     
  4. What are the key regions covered in this market research report?
    Europe, North America, APAC, South America, and MEA are the key regions featured in this research report.
     
  5. Which is the leading geographic region for this market:
    34% growth will originate from Europe
     
  6. Who are the leading market vendors?
    The leading vendors in this market are 3M Co., Essity Aktiebolag (publ), Henkel AG & Co. KGaA, Johnson & Johnson Inc., Kimberly-Clark Corp., S. C. Johnson & Son Inc., The Clorox Co., The Procter and Gamble Co., Unicharm Corp., and Unilever Group
     
  7. What are the market segments covered in this report?
    The market is segmented by Technology (Spunlace, Airlaid, Wetlaid, and Others), Distribution Channel (Offline and Online), Application (Personal care, Household, and Industrial, commercial, and institutional), and Geography (Europe, North America, APAC, South America, and MEA).

Market Segmentation by Technology

    • Wet Tissue And Wipe Market Split by Technology
      • Spunlace
      • Airlaid
      • Wetlaid
      • Others
    • Wet Tissue And Wipe Market Split by Distribution Channel
      • Offline
      • Online
    • Wet Tissue And Wipe Market Split by Application
      • Personal care
      • Household
      • Industrial, commercial, and institutional
    • Wet Tissue And Wipe Market Split by Geography
      • Europe
      • North America
      • APAC
      • South America
      • MEA

Customer landscape

  • Customer landscape

Geographic Landscape

  • Geographic segmentation
  • Geographic comparison
  • APAC - Market size and forecast 2020-2025
  • MEA - Market size and forecast 2020-2025
  • Europe - Market size and forecast 2020-2025
  • North America - Market size and forecast 2020-2025
  • South America - Market size and forecast 2020-2025
  • Key leading countries
  • Market opportunity by geography
  • Market drivers
  • Market challenges
  • Market trends

Vendor Landscape

  • Competitive scenario
  • Vendor landscape
  • Landscape disruption

Vendor Analysis

  • 3M Co.
  • Essity Aktiebolag (publ)
  • Henkel AG & Co. KGaA
  • Johnson & Johnson Inc.
  • Kimberly-Clark Corp.
  • S. C. Johnson & Son Inc.
  • The Clorox Co.
  • The Procter and Gamble Co.
  • Unicharm Corp.
  • Unilever Group

Wet Tissue And Wipe Market Size to Grow by $ 7.19 Billion through 2021-2025  

Technavio research projects the wet tissue and wipe market to grow by $ 7.19 billion, accelerating at a CAGR of over 7% till 2025. The growth trajectory of the market is traced through a detailed analysis of the prevalent market forces, trends, and drivers along with competitive benchmarking


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Wet Tissue And Wipe Market: Key Market Driver

One of the primary factors that will trigger the growth of the wet tissue and wipe market size is product premiumization due to product innovation and portfolio extension. Europe has been recording significant growth rate and is expected to offer several business opportunities to market vendors during the forecast period. One of the key factors driving the growth in Europe is growing concerns regarding hygiene.

This research report provides a comprehensive analysis of all the factors that are likely to propel market growth, taking into account the market trends as well as challenges that are likely to impede growth. The objective of this research report is to equip clients with actionable insights that will help them leverage opportunities and formulate growth strategies for their business.

Wet Tissue and Wipe Market to Post Incremental Growth of $ 7.19 bn During 2021-2025 | Key Geographies that will Drive Growth

Wet Tissue And Wipe Market: Vendor Analysis

The market is fragmented due to the presence of several players. The growth of the players depends on several factors such as market conditions, government support, and industry development. To survive and succeed in such an intensely competitive market, players must distinguish their product and service offerings through clear and unique value propositions. 3M Co., Essity Aktiebolag (publ), Henkel AG & Co. KGaA, Johnson & Johnson Inc., Kimberly-Clark Corp., S. C. Johnson & Son Inc., The Clorox Co., The Procter and Gamble Co., Unicharm Corp., and Unilever Group are some of the major market participants. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their position in the slow-growing segments.

Technavio also offers custom research reports with detailed insights assessing the market from a global as well as regional perspective. This customized report will help clients keep up with new product launches in direct & indirect or related markets. It will also provide insights on upcoming developments along with a pipeline analysis of vendor operations and the impact of government regulations.

For more insights on this market: Download a Free Sample Report

 

The report provides insights into the following FAQs:

  1. What is the market CAGR?
    The market is accelerate at a CAGR of over 7%.

     
  2. What is the incremental growth of the market?
    The market is expected to grow by $ 7.19 bn through 2021-2025.

     
  3. What is a key factor driving this market?
    Product premiumization due to product innovation and portfolio extension will drive market growth over the forecast period.

     
  4. What are the key regions covered in this market research report?
    Europe, North America, APAC, South America, and MEA are the key regions featured in this research report.

     
  5. Which is the leading geographic region for this market:
    34% growth will originate from Europe

     
  6. Who are the leading market vendors?
    The leading vendors in this market are 3M Co., Essity Aktiebolag (publ), Henkel AG & Co. KGaA, Johnson & Johnson Inc., Kimberly-Clark Corp., S. C. Johnson & Son Inc., The Clorox Co., The Procter and Gamble Co., Unicharm Corp., and Unilever Group

     
  7. What are the market segments covered in this report?
    The market is segmented by Technology (Spunlace, Airlaid, Wetlaid, and Others), Distribution Channel (Offline and Online), Application (Personal care, Household, and Industrial, commercial, and institutional), and Geography (Europe, North America, APAC, South America, and MEA)
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