Real Time Bidding Market | Leading Segments, Trends, Drivers and Challenges
Market Recovery and Growth Projections 2022-2026
The real time bidding market is expected to grow by $ 16.52 bn, decelerating at a CAGR of almost 22.21% during the forecast period. Technavio’s research reports offer a detailed analysis of the market segments, delving deep into the factors that will lead to the growth of each segment. It also offers insights that are likely to have a negative impact on market growth. This comprehensive analysis of the market will enable clients to identify areas of growth and steer clear of the low-performing segments.
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Real Time Bidding Market: Market Segments and Growth Forecasts
This research report will provide insights into the current market share of each segment along with growth projections for the next five years.
- Market is segmented by Type (Open auction and Invitation-only auction) and Geography (North America, APAC, Europe, South America, and MEA).
- 37% of the market growth will originate from North America during the forecast period. This report provides an accurate prediction of the contribution of all the geographic segments to the growth of the Real Time Bidding Market size.
Real Time Bidding Market: Trends, Drivers, Challenges
The report also offers a detailed impact analysis of various trends, drivers, and challenges that are likely to influence the market growth during the forecast period. These insights will equip clients to design a growth strategy for their business and area of operations.
- Digital transformation will be a significant factor in driving the growth of the Real Time Bidding Market.
- Improved targeting of audience will be instrumental in driving the market growth during the forecast period.
- Possibility of fraud in real-time bidding is a hurdle that needs to be crossed on the path to success.
Real Time Bidding Market: Vendor Analysis
- The market is fragmented.
- ABB Ltd., Adobe Inc., Criteo SA, Facebook Inc., PubMatic Inc., Salesforce.com Inc., Smaato Inc., The Rubicon Project Inc., Twitter Inc., and Yandex NV are some of the major market participants.
- The unprecedented outbreak of COVID-19 in 2020 has had a significant impact on market segments had a ripple effect on various stakeholders. Our vendor analysis and insights will provide you with all the information required to make the most of the opportunities and plan business recovery and growth post the pandemic.
Key Areas Covered in our Report:
- Real Time Bidding Market Split by Type
- Open auction
- Invitation-only auction
- Real Time Bidding Market Split by Geography
- North America
- APAC
- Europe
- South America
- MEA
Customer landscape
Geographic Landscape
- Geographic segmentation
- Geographic comparison
- APAC - Market size and forecast 2020-2025
- MEA - Market size and forecast 2020-2025
- Europe - Market size and forecast 2020-2025
- North America - Market size and forecast 2020-2025
- South America - Market size and forecast 2020-2025
- Key leading countries
- Market opportunity by geography
- Market drivers
- Market challenges
- Market trends
Vendor Landscape
- Competitive scenario
- Vendor landscape
- Landscape disruption
Vendor Analysis
- ABB Ltd.
- Adobe Inc.
- Criteo SA
- Facebook Inc.
- PubMatic Inc.
- Salesforce.com Inc.
- Smaato Inc.
- The Rubicon Project Inc.
- Twitter Inc.
- Yandex NV
For more insights into this market: Download a Free Sample Report. Our custom reports provide market insights at the global and regional level along with pipeline analysis of new product launches. It also provides a peek into the latest R&D along with an impact analysis of government regulations.
The report provides insights into the following FAQs:
- What is the market CAGR?
The market will decelerate at a CAGR of 22.21%.
- What is the incremental growth of the market?
The market is expected to grow by $ 16.52 bn through 2022-2026.
- What is a key factor driving this market?
Digital transformation will drive market growth over the forecast period.
- What are the key regions covered in this market research report?
North America, APAC, Europe, South America, and MEA are the key regions featured in this research report.
- Which is the leading geographic region for this market:
37% growth will originate from North America
- Who are the leading market vendors?
The leading vendors in this market are ABB Ltd., Adobe Inc., Criteo SA, Facebook Inc., PubMatic Inc., Salesforce.com Inc., Smaato Inc., The Rubicon Project Inc., Twitter Inc., and Yandex NV
- What are the market segments covered in this report?
The market is segmented by Type (Open auction and Invitation-only auction) and Geography (North America, APAC, Europe, South America, and MEA)
