Europe Frozen Food Market Analysis and Forecast 2025-2029

The Frozen Food Market in Europe is projected to grow by USD 62.5 billion at a CAGR of 7.6% between 2024 and 2029. This growth is fueled by rising demand for vegan frozen food, increasing private-label frozen food adoption, and heightened focus on sustainability and convenience. However, the market faces challenges in distribution and cold storage infrastructure, particularly in certain Eastern European regions.

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Market Segmentation

By Distribution Channel

• Offline
• Online

By Product

• Frozen Ready Meals
• Frozen Fish and Seafood
• Frozen Meat and Poultry
• Frozen Fruits and Vegetables
• Others

Regional Market

Europe

• Germany
• UK
• France
• Italy

Market Dynamics

Key Market Drivers

• Growing Consumer Inclination Toward Vegan Frozen Food
  • Consumers' sustainability goals and health concerns are driving demand for plant-based frozen alternatives.
  • Reports from The Good Food Institute and Eurostat indicate a double-digit increase in the number of vegans and vegetarians in Europe.
  • Busy lifestyles and international cuisines contribute to the popularity of frozen food.
  • Food safety concerns necessitate stringent quality control and cold chain infrastructure.
  • High demand for frozen vegetables, fruits, ready meals, bakery items, pork, beef, and seafood.

Market Trends

• Growing Popularity of Private-Label Frozen Foods
  • Retailers are expanding private-label frozen food offerings, focusing on meat, vegetables, and dairy.
  • Sustainable packaging solutions like paper-based trays are being adopted, following initiatives like Coop Switzerland’s frozen food packaging revamp in 2020.
  • E-commerce platforms and convenience stores are increasing accessibility to frozen food.
  • Premiumization and health-conscious trends are fueling demand for organic, gluten-free, and plant-based frozen food.

Market Challenges

• Distribution Challenges and Cold Storage for Frozen Foods
  • Eastern European regions such as Romania, Bulgaria, Hungary, and Ukraine face cold storage and transportation limitations.
  • Companies must rely on cold chain logistics providers to ensure products remain at zero degrees Fahrenheit.
  • Food safety concerns and contamination risks drive the need for advanced quality control and packaging solutions.

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Key Players in the Market

• Ajinomoto Co. Inc.
• ARYZTA AG
• BRF SA
• Cargill Inc.
• CONGELADOS CIENTOCINCO, S.L.
• Dr. August Oetker KG
• FRoSTA AG
• General Mills Inc.
• Iceland Foods Ltd.
• Iceland Frozen Foods
• JBS SA
• Lantmännen Unibake International
• McCain Foods Ltd.
• Nestlé SA
• Nomad Foods Ltd.
• Orkla ASA
• The Kraft Heinz Co.
• THIS.CO
• Tyson Foods Inc.
• ULTRACONGELADOS VIRTO, SAU

Recent Developments

• Coop Switzerland introduced frozen food items in paper-based trays – January 2020

The European frozen food market is witnessing sustained growth, driven by changing consumer preferences, innovation in private-label frozen foods, and evolving sustainability trends. However, challenges in cold storage infrastructure and distribution efficiency remain critical areas for improvement.