The frozen food market share in Europe will post incremental growth of USD 36.76 billion, decelerating at a CAGR of 6% during the forecast period. The growing number of M&A in the market will offer immense growth opportunities to market vendors. The frozen food market in Europe is concentrated, and the vendors are deploying growth strategies such as low-pricing strategies and strengthening the local customer base to compete in the market.
Technavio’s report on “Frozen Food Market in Europe by Product and Geography - Forecast and Analysis 2021-2025” provides a detailed analysis of the prevalent market forces, trends, and challenges likely to impact the market in focus.
The frozen food market in Europe is segmented by product (frozen ready meals, frozen fish and seafood, frozen meat and poultry, frozen fruits and vegetables, and others) and geography (Western Europe and Eastern Europe).
The growth of the frozen food market size in Europe by the frozen ready meals segment will be significant during the forecast period. The growth of the segment is attributed to the convenience offered by the products.
The convenience factor associated with frozen foods (easy and quick to prepare) will facilitate the frozen food market growth in Western Europe. 75% of the market's growth will originate from Western Europe during the forecast period.
The growing number of M&A in the market will directly influence the sales of frozen food in Europe. In addition, technological innovation is one of the major frozen food market trends in Europe that will positively impact market growth. However, factors such as distribution problems will hamper the frozen food market growth in Europe.
The market is concentrated due to the presence of several players. Some of the major frozen food market vendors in Europe are Dr August Oetker KG, FRoSTA AG, Iceland Foods Ltd., McCain Foods Ltd., Nestle SA, Nomad Foods Ltd., Orkla ASA, Quirch Foods LLC, Smithfield Foods Inc, and William Jackson Food Group.
To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their position in the slow-growing segments. To survive and succeed in such an intensely competitive market, players must distinguish their product and service offerings through clear and unique value propositions.
Download the Free PDF sample report for highlights on the market size, growth momentum, regional growth opportunities, vendor analysis, and other factors influencing the market growth.
Precise market size estimation during the forecast period 2021-2025.
CAGR of the frozen food market in Europe forecast during 2021-2025.
Market-level data on units, average selling prices, and values of the frozen food market share in Europe.
Prediction of the upcoming trends, drivers, and factors that challenge the growth of the frozen food market in Europe.
Frozen food industry growth across Europe.
