Authored By: Sarah
13 Jan 2025

Latest News- Digital Content Market: Digital video content is expected to lead the Content Type segment during 2025-2029

The Digital Content Market is being driven by Digital transformation across sectors

The Digital Content Market is expected to grow at a CAGR of 16.9% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 1157.5 billion. In today's digital business landscape, social media has emerged as a valuable data source for organizations due to its real-time feedback mechanism through blogs and social networking sites. Content creators and marketers are leveraging social computing tools for branding, marketing initiatives, knowledge management, and recruitment processes. By establishing a presence on social media platforms like Twitter and Facebook, vendors can expand their reach and engage with their audience to gain insights on their latest offerings. The significance of sentiment analysis and text analytics has grown, leading organizations to incorporate social media into their business operations for cost-effective collaboration and global workforce engagement. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

  • Content Type
    • Digital video content
    • Digital game content
    • Digital text content
    • Digital audio content
  • Application
    • Smartphones
    • Computers
    • Smart TV
    • Others
  • Geography
    • North America
    • Europe
    • APAC
    • South America
    • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

  • Digital transformation across sectors
  • Renewal of services across online streaming channels
  • Growing consumption of online content

However, the market also witnesses some limitations, which are as follows:

  • Limitation in content availability
  • Privacy and security concerns
  • Piracy issues in global digital content market

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Market Scope in Digital Content Market Research Report

Market Scope

Report Coverage

Details

Page number

214

Base year

2024

Historic period

2019-2023

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 16.9%

Market growth 2025-2029

USD 1157.5 billion

Market structure

Fragmented

YoY growth 2024-2025(%)

14.5

Key countries

US, Canada, China, India, UK, South Korea, Germany, France, Japan, and Italy

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

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Research Analysis Overview

In the digital age, IT industries are thriving, with cloud computing leading the way. Cybersecurity Ventures predicts that by 2025, over 175 zettabytes of data will be in use. Lockdown restrictions have boosted internet usage, leading to increased streaming on platforms like Spotify and digital content creation using tools such as Figma. Businesses and content creators are targeting audiences on various digital platforms through high-quality blog posts, videos, podcasts, infographics, and social media. SEO tools like Zippia help optimize content for search engines, while iRights ensure proper licensing. Digital strategies are essential for navigating the evolving digital landscape.

Market Research Overview

The digital content market encompasses businesses involved in IT, cloud computing, and the production, distribution, and monetization of media and entertainment content. This sector includes companies specializing in advertising, broadcasting, cable and satellite, publishing, movies and entertainment, interactive home entertainment, and interactive media and services. Notably, the market size is calculated based on the combined revenue generated by these firms providing media, entertainment, and interactive media and services. With the rise of lockdown restrictions and the increasing popularity of streaming platforms like Spotify, Comprar Acciones, iRights, and Figma, the market for online entertainment content has experienced significant growth. According to Technavio, the global market for movies and entertainment is projected to reach zettabytes of data in the next few years, underscoring its immense potential.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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