Authored By: Sarah
11 Jul 2024

 Wireless Audio Devices Market Size to grow by USD 57887.46 million between 2023-2027

According to a research report “ Wireless Audio Devices Market” by Product (Speaker systems, Headphones, Others) Application (Residential, Commercial, Automotive) Geography (North America, APAC, Europe, South America, Middle East and Africa)- Global Forecast to 2027 published by Technavio, the market size is estimated to grow by USD 57887.46 million, at a CAGR of  19.77% during the forecast period. The advent of wireless technology has revolutionized data transfer and communication in the 21st century. This innovation enables the sharing of multimedia content such as images, music, documents, and videos through short-range radio waves. In the realm of audio devices, this technology has significantly impacted the market by enabling wireless headphones and speakers to transmit sound signals from smart devices. The elimination of traditional headphone jacks by leading smartphone manufacturers like Apple is further fueling the demand for wireless audio devices, making them a preferred choice over wired alternatives during the forecast period.

Browse market data tables, figures, and in-depth TOC on “Wireless Audio Devices Market” by Product (Speaker systems, Headphones, Others) Application (Residential, Commercial, Automotive) Geography (North America, APAC, Europe, South America, Middle East and Africa) Global Forecast to 2027. Download Free Sample


By Product, the Speaker systems segment is projected to dominate the market size in 2024

The residential segment is experiencing robust growth in the wireless audio devices market. The increasing demand for wireless audio devices in households is primarily driven by the convenience and necessity of accessing digital content and subscription services, such as Amazon Prime, Netflix, and YouTube, through smart speakers. These devices serve as central hubs, enabling seamless connectivity with various digital streaming platforms, TVs, and other devices. Moreover, the recent trend of voice control technology integrated into wireless audio devices further enhances their appeal and utility for personal use in households. Consequently, the adoption of wireless audio devices in residential applications is witnessing a consistent upward trajectory.

By Application, Residential  segment is expected to hold the largest market size for the year 2024

The wireless audio devices market, specifically wireless speaker systems, exhibit an appealing design and versatile applications. A key driver propelling market expansion is the burgeoning adoption of these systems among tourists. Particularly popular among the younger demographic, the demand for wireless speaker systems is on the rise. However, a significant challenge confronting this sector is the frequent battery replacement requirement due to the high power consumption during radiofrequency transmission. Implementing built-in, rechargeable batteries through USB ports could potentially mitigate this issue and enhance user convenience.

North America is forecasted to hold the largest market size by region in 2024

The North American region led the global wireless audio devices market in 2021, accounting for a significant market share. Key contributors to this growth include the United States, Canada, and Mexico. Despite the consumer electronics industry in the Americas approaching saturation, the increasing demand for fitness, sports, and entertainment wireless audio devices will continue to drive market expansion in this region. The high penetration of wireless audio technology in North America is a result of advancements in technology, which have accelerated adoption rates. These factors position North America as a dominant player in the global wireless audio devices market during the forecast period.

The Wireless Audio Devices Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:

  • Apple Inc.
  • Bose Corp.
  • Earin AB
  • FKA Distributing Co. LLC
  • GN Store Nord AS
  • LG Electronics Inc.
  • Masimo Corp.
  • Plantronics Inc.
  • Samsung Electronics Co. Ltd.
  • Sennheiser Electronic GmbH and Co. KG
  • Shure Inc.
  • Sonos Inc.
  • Sony Group Corp.
  • TruSound Audio
  • VIZIO Holding Corp. Inc.
  • VOXX International Corp.
  • Xiaomi Inc
  • Yamaha Corp.
  • Zound Industries International AB

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Research Analysis Overview

The wireless audio devices market is experiencing rapid growth as consumers seek portable, high-quality audio solutions for their on-the-go lifestyles. From earbuds with noise-cancellation features to wireless headphones, these devices have become essential for enjoying audio content from streaming platforms like Apple Music and Spotify. Advancements in technology, such as machine learning and AI, are driving innovation in the market. For instance, Sensory's SensoryCloud uses machine learning algorithms to improve voice recognition for in-ear voice assistants like ChatGPT. AWS Global Accelerator and NVIDIA Triton are also being integrated into wireless audio devices to enhance user experience. The automotive industry is also embracing wireless audio technology, with automotive infotainment systems integrating wireless earbuds and headphones. Wearable electronics like smartwatches and smartphones are also incorporating these devices, making them an integral part of consumer lifestyles. Family and friends can now connect and share audio experiences, despite travel restrictions, through wireless audio devices. The market for wireless audio devices is expected to continue growing, driven by consumer requirements for mobility, connectivity, and high-quality audio. Portable devices like tablets and smartphones are further fueling the demand for these devices, making wireless audio devices a must-have for modern consumers.

Market Research Overview

The Wireless Audio Devices Market is witnessing significant growth as consumers increasingly seek portable, high-quality audio solutions. Non-smart devices are being replaced by their smarter counterparts, with voice assistants like Apple Siri, Google Assistant, and Amazon Alexa leading the charge. These smart devices offer Bluetooth and Wi-Fi connectivity, downsizing audio equipment while maintaining superior audio quality. Eco-friendly materials, Multi-function Buttons (MFB), gaming mode, and dual-channel transmission are some of the latest features in wireless earbuds like Realme Buds Air and Mobi TWS earbuds. Gen Z and Millennials, who prioritize mobility and connectivity, are driving demand for these devices. Streaming platforms like Hotstar, Netflix, and Amazon Prime have fueled the popularity of wireless audio devices for consuming audio content on-the-go. Fitness equipment and automotive infotainment systems also use wireless audio devices, incorporating AI algorithms and noise-cancellation features for enhanced user experience. Manufacturers like Sony Corporation are investing in advanced technologies such as the R1 Chip, AI, and machine learning to improve wireless headphones. Over-the-top (OTT) platforms, gaming, and wearable electronics are further expanding the market. With advancements in gRPC, AWS Global Accelerator, and NVIDIA Triton, the future of wireless audio devices looks promising. Consumer requirements and lifestyles continue to shape the wireless audio devices market. As travel restrictions persist, these devices offer a way to stay connected with family and friends. In-ear voice assistants like ChatGPT and Sensory are making wireless audio devices even more versatile. The future of consumer electronics lies in wireless audio devices that offer superior audio quality, advanced features, and seamless connectivity.


Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200

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