Latest News- Television Market: UHD is expected to lead the Technology segment during 2025-2029

The Television Market is being driven by Product innovation and advances leading to portfolio extension and product premiumization

The Television Market is expected to grow at a CAGR of 8.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 73.1 billion. In the television market, the demand for high-resolution displays is driving innovation. At CES 2018, 8K resolution televisions, boasting approximately 8,000 horizontal pixels, were unveiled. This resolution standard, quadrupling that of 4K, has seen significant growth due to increased content creation needs. Major players like LG, Samsung, and Sony have introduced 8K television series, although these are currently not consumer versions. 

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Which Factors Are Causing a Surge in Market Growth?

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According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Product innovation and advances leading to portfolio extension and product premiumization
• Increasing demand for UHD televisions
• Rising popularity of large-display televisions

However, the market also witnesses some limitations, which are as follows:

• Lack of 4K content
• High energy consumption
• Demand-supply gap associated with LCD panels

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Market Scope in Television Market Research Report

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Research Analysis Overview

In the dynamic television market, content integration plays a pivotal role in engaging consumers. Foldable and curved displays, with their innovative designs, are gaining popularity in both the commercial and residential sectors. TVs are no longer just appliances; they have become art pieces with frameless and bezel-less designs. OLED displays offer immersive experiences, enhancing the value of UHD content and premium services. The technological segments continue to evolve, with internet protocol, satellite, and cable services vying for consumer appetite. UHD content and ultra-high-definition services are driving the market, while smart TV capabilities and high-definition content are essential features. Over-the-top platforms are disrupting traditional pay TV markets, and valuation in the pay TV market remains a topic of interest. Eco-friendly initiatives and immersive technologies are shaping the future of television. Fiber optic services and direct-to-home solutions are becoming increasingly popular, offering superior quality and reliability. As technological advancements continue, the television market will continue to evolve, providing new experiences and opportunities.

Market Research Overview

The Television market, a segment of the parent global consumer electronics industry, encompasses companies involved in the manufacturing and marketing of televisions. This market excludes mobile phones, PCs, and peripherals, classified under technology hardware, storage, and peripherals, as well as video games, gaming consoles, and gaming peripherals, categorized under the interactive home entertainment market. According to Technavio, the Television market size is determined by the consolidated revenues of its constituents. Market expansion is anticipated to be fueled by continuous new product launches, showcasing advanced features to broaden customer bases.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/