Authored By: Sarah
21 Aug 2024

Protein Supplements Market Size to grow by USD 12.9 billion between 2024-2028

The Protein Supplements Market is segmented by Source (Animal-based and Plant-based), Distribution Channel (Retail outlets and Online stores), and Geography (North America, Europe, APAC, South America, and Middle East and Africa). As per the Global Forecast research report 2024-2028 published by Technavio, the market size is estimated to grow by USD 12.9 billion, at a CAGR of 8.89% during the forecast period. There are several companies that are contributing to the market as per this report. Endorsements of protein supplements by celebrities and sportspersons .

By Source, the Animal-based segment is projected to dominate the market size in 2024

The Protein Supplements Market represents a significant business opportunity, driven by increasing health consciousness and fitness trends. Consumers seek high-quality, effective supplements to support their active lifestyles and nutritional goals. Market growth is fueled by product innovation, strategic partnerships, and targeted marketing efforts. Companies must prioritize research and development, regulatory compliance, and competitive pricing to capture market share and meet evolving consumer demands.

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By Distribution Channel, Retail outlets segment is expected to hold the largest market size for the year 2024

The Protein Supplements Market represents a significant business opportunity due to the rising health consciousness and increasing preference for active lifestyles. Key market drivers include the growing demand for muscle gain and weight loss solutions, as well as the expanding consumer base in the fitness industry. Companies are focusing on innovation and product differentiation to cater to diverse consumer needs and preferences. The market is expected to witness robust growth in the forecast period, driven by these factors and increasing consumer awareness about the benefits of protein supplements.

Why is North America forecasted to hold the largest regional market size in 2024?

The Protein Supplements Market represents a significant business opportunity due to the rising health consciousness and increasing preference for active lifestyles. Consumers seek high-quality protein sources to support muscle growth, recovery, and overall wellness. Market growth is driven by demographic trends, sports nutrition, and functional food applications. Key players invest in research and development to offer innovative, effective, and convenient protein supplements.

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Research Analysis Overview

The Protein Supplements Market is witnessing a significant shift towards clean label trends, transparent packaging, and eco-friendly solutions. Consumers are increasingly demanding ingredients they can identify and understand, leading to a surge in demand for plant-based protein sources like rice, pea, and soy. Veganism and animal-free diets are also driving growth in this market, with gummies and dried fruit snacks gaining popularity among casual exercisers. Elite athletes and bodybuilders continue to rely on protein supplements for muscle recovery and performance enhancement. The sports nutrition segment is expected to dominate the market, with ready-to-drinks and dietary supplements being the preferred choices. Merit Functional Foods, a leading player in the market, is focusing on oilseed-based proteins and cereal proteins to cater to the growing demand for plant-based protein sources. Sustainable and eco-friendly packaging is also a priority, with companies using non-GMO, animal-free, and biodegradable materials to reduce their carbon footprint. Overall, the Protein Supplements Market is expected to continue its growth trajectory, driven by consumer demand for easy usage, nutritional value, and ethical and sustainable production methods.

Market Research Overview

The global packaged foods and meats market encompasses vendors engaged in food processing to ensure food safety and increase product longevity. According to Technavio, the market's size is determined by the consolidated revenue of participating vendors. This market segment excludes manufacturers of food processing machinery and producers of packaged beverages, including alcoholic and non-alcoholic varieties, except for mineral waters. The market expansion will be fueled by the health benefits linked to the consumption of minimally processed foods, such as vegetables, which are abundant in essential nutrients like potassium, dietary fiber, folate (folic acid), vitamin A, and vitamin C. - The Protein Supplements Market is experiencing significant growth, fueled by the . Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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