Pet Dietary Supplements Market Size to grow by USD 999.4 million between 2024-2028
According to a research report “ Pet Dietary Supplements Market” by End-user (Dogs, Cats, Others) Product (Joint-health, Skin and coat, Gastrointestinal tract, Liver and kidney, Others) Geography (North America, Europe, APAC, South America, Middle East and Africa)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 999.4 million, at a CAGR of 6.09% during the forecast period. The pet dietary supplements market is experiencing significant growth due to the increasing trend of pet humanization and the rising number of pet households in the United States. According to the American Pet Products Association (APPA) 2022-2023 National Pet Owners Survey, approximately 84.9 million American households, equating to over 66%, own a pet. This growing pet population is leading to a heightened demand for pet dietary supplements, as an estimated 90% of dog owners believe their pets positively impact their physical and mental wellbeing. Consequently, the market for pet dietary supplements is poised for robust expansion during the forecast period..
Browse market data tables, figures, and in-depth TOC on “Pet Dietary Supplements Market” by End-user (Dogs, Cats, Others) Product (Joint-health, Skin and coat, Gastrointestinal tract, Liver and kidney, Others) Geography (North America, Europe, APAC, South America, Middle East and Africa) Global Forecast to 2028. Download Free Sample
By End-user, the Dogs segment is projected to dominate the market size in 2024
The Pet Dietary Supplements market represents a significant business opportunity, driven by growing pet ownership and increasing awareness regarding the health benefits of supplements for animals. Key market trends include personalized supplementation, natural and organic ingredients, and innovative delivery systems. Companies are investing in research and development to cater to diverse pet health needs, ensuring long-term growth and profitability in this sector.
By Product, Joint-health segment is expected to hold the largest market size for the year 2024
The Pet Dietary Supplements market represents a significant business opportunity, driven by rising pet ownership and increasing awareness regarding animal health and wellness. Consumers are seeking natural and holistic solutions to enhance their pets' nutrition, leading to a surge in demand for premium dietary supplements. Market players are investing in research and development to innovate and cater to diverse pet health needs, ensuring long-term growth.
North America is forecasted to hold the largest market size by region in 2024
The Pet Dietary Supplements market is experiencing significant growth due to increasing pet ownership and rising awareness regarding the health benefits of supplements for animals. Key market drivers include the aging pet population, rising disposable income, and the availability of a wide range of supplements catering to various health concerns. Companies are focusing on innovation, product differentiation, and strategic partnerships to gain a competitive edge. The market is expected to continue its upward trajectory, driven by these trends and the unwavering love and commitment of pet owners towards their furry companions.
The Pet Dietary Supplements Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:
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Research Analysis Overview
The pet supplements market is a growing industry, with a wide range of products designed to enhance the health and wellbeing of animals. This market includes various categories such as cartilage supplements for joint health, enzymes, botanicals, herbs, minerals, vitamins, and more. Joint supplements, specifically those containing glucosamine and chondroitin, are popular choices for pets with arthritis. Affordable options are available for pet owners, with online shopping providing easy access to a variety of brands and products. Other common supplements include enzymes for digestive health, botanicals and herbs for immune support, and minerals and vitamins for overall wellness. Some pets may require supplements for specific health conditions, such as diabetes mellitus or Distemper. Cannabis and hemp oil supplements are also gaining popularity for their potential benefits in managing anxiety and stress in pets. As the pet population continues to grow and pet humanization becomes more prevalent, the demand for pet supplements is expected to increase. These supplements come in various forms, including treats, liquids, powders, and pills, catering to the needs of cats, dogs, and other animals. Pet food brands are also incorporating supplements into their offerings, making it easier for pet owners to ensure their furry friends are getting the necessary nutrients for optimal health.
Market Research Overview
The pet dietary supplements market is experiencing significant growth due to increasing pet humanization and the rising awareness of pet health needs. Millennial households are leading this trend, prioritizing their pets' emotional well-being and lifespan. Taurine, L-carnitine, B vitamins, calcium, and various minerals and vitamins are popular supplements for age-related illnesses and dietary needs. Major vendors like Virbac, Pedigree Multivitamins, Mars Petcare, NOW Foods, Elanco, and Zoetis offer a wide range of affordable products, including powders, pills, liquids, and chewables. Pet owners seek supplements for specific health concerns such as allergy and sensitivity, FLUTD, arthritis, anxiety, and stress. Brands like Greenies, Cat supplements, and Dog supplements offer joint supplements, cartilage, enzymes, botanicals, herbs, probiotics, prebiotics, omega-3 fatty acids, and proteins & peptides. New trends include functional ingredients like Coenzyme Q-10, L-Carnitine, Vitamin C, and Vitamin E, as well as amino acids, biotin, and fish oil. Online shopping is convenient for pet owners, with options for allergen-free supplements, natural ingredients, and private label brands. Cannabis and hemp oil are also gaining popularity for their potential benefits, particularly for conditions like Distemper, Diabetes mellitus, Canine parvovirus, and weight management. Veterinary care and wet diets are also essential for pets, especially birds, horses, and animals with unique dietary requirements.
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