Latest News- Organic Pet Food Market: Dry organic food is expected to lead the Product segment during 2024-2028

The Organic Pet Food Market is being driven by Health benefits of organic pet food

The Organic Pet Food Market is expected to grow at a CAGR of 4.36% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 3177.4 million. In the dynamic organic pet food market, vendors employ both organic and inorganic growth strategies to bolster their market position. Mergers and acquisitions have emerged as a significant growth driver in the global organic pet food industry. For instance, Phoebe, a family-owned manufacturer based in Kiel, Wisconsin, has been producing premium and super-premium pet treats since 1990, catering to leading retailers and brands. These strategic combinations bring added value, introduce new market penetration, and offer cost-effective expansion opportunities for the involved entities, thereby creating numerous growth prospects. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Dry organic food
  • Wet organic food
• Animal Type
  • Organic dog food
  • Organic cat food
  • Others
• Distribution Channel
  • Pet-specialty stores
  • Supermarkets and hypermarkets
  • Convenience stores
  • Others
• Source
  • Animal-Based
  • Plant-Based
  • Others
• Packaging Type
  • Bags
  • Pouches
  • Cans
  • Trays
  • Boxes
• Geography
  • North America
    • US
    • Canada
  • Europe
    • France
    • Germany
    • Italy
    • UK
  • APAC
    • China
    • India
    • Japan
  • South America
    • Argentina
    • Brazil
  • Middle East and Africa
    • Egypt
    • KSA
    • Oman
    • UAE

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Health benefits of organic pet food
• Increase in pet ownership and premiumization
• Growing demand for organic pet food

However, the market also witnesses some limitations, which are as follows:

• Marketing ploys regarding organic pet food labeling
• Organic certification is rigorous and expensive
• Increasing competition from raw pet food

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Market Scope in Organic Pet Food Market Research Report

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Research Analysis Overview

The Organic Pet Food Market has witnessed significant changes in recent years, with mergers among key players causing soaring prices and supply problems. Pet care programs, social media, and celebrity endorsements have played a crucial role in popularizing organic pet food. However, the rising trend of pet humanization has also led to concerns over the use of genetically engineered ingredients and the transparency regarding their sources. Organic pet food offers numerous health benefits, including the essential fatty acids, amino acids, and vitamins that are vital for the wellbeing of pets. Traditional pet food, on the other hand, has been linked to obesity, digestive disorders, brain aging, arthritis, and skin allergies. Wounded animals and stray animals are often given organic food through various charitable initiatives, highlighting the importance of nutritious pet food for their health and wellbeing. Commercials and endorsements featuring happy, healthy pets further emphasize the benefits of organic pet food. As pet owners become more conscious of their pets' health, the demand for safe and organic pet food continues to grow. The market is expected to expand further as more pet owners seek to provide the best possible nutrition for their beloved companions.

Market Research Overview

The Organic Pet Food Market encompasses businesses engaged in the production and processing of organic pet food, excluding equipment manufacturers. Market size is determined by the consolidated revenue of market participants. This sector does not incorporate producers of packaged alcoholic and non-alcoholic beverages or food processing equipment. Market expansion will be fueled by the health benefits linked to organic pet food consumption, including improved nutritional value derived from minimally processed ingredients, such as potassium, dietary fiber, folate (folic acid), vitamin A, and vitamin C. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/