Latest News- Zero Trust Network Access Market: On-premises is expected to lead the Deployment segment during 2025-2029

The Zero Trust Network Access Market is being driven by Growing frequency of target-based cyber-attacks

The Zero Trust Network Access Market is expected to grow at a CAGR of 18.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 1043.5 million. In today's business landscape, the integration of Internet of Things (IoT) devices has become a strategic priority for enterprises to enhance operational efficiency. IoT devices encompass network-connected gadgets and those utilizing alternative connectivity methods like radio frequency identification (RFID) and Bluetooth. However, the proliferation of IoT devices and subsequent traffic has expanded the attack surface for cybercriminals. These mass-produced devices, which are often identical, can be easily compromised, providing attackers with a gateway to infiltrate an enterprise's IT infrastructure. Weak or default passwords are common vulnerabilities exploited by attackers to gain unauthorized access to IoT devices, posing a significant threat to an organization's security posture. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Deployment
  • On-premises
  • Cloud
• Geography
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • APAC
    • China
    • India
    • Japan
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing frequency of target-based cyber-attacks
• Growing demand for better data security solutions
• Rising digitalization

However, the market also witnesses some limitations, which are as follows:

• High implementation cost of zero trust security
• Budgetary constraints among small and emerging startups in developing countries
• Design and implementation challenges to deploy zero trust network access solutions

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Market Scope in Zero Trust Network Access Market Research Report

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Research Analysis Overview

In today's digital landscape, the Zero Trust Network Access (ZTNA) market is gaining momentum due to increasing cyberattacks and the shift to cloud technology. With digital transformation, traditional perimeter security is no longer sufficient. Mobile device usage, IoT devices, and regulatory compliance add to the complexity. SIEM systems, IT security models, Insider threat protection, Privileged access management, Defense in Depth, Trust Gates, Integrity, and Confidentiality are key components. Pulse Secure, Cyxtera Technologies, Unisys Security, Safe T Data, BlackRidge Technology, Systancia, Waverley Labs, Banyan Security, Forcepoint, and Zentera Systems are major players offering ZTNA solutions.

Market Research Overview

The Zero Trust Network Access (ZTNA) market is a subsegment of the global IT security software industry, focusing on solutions that mitigate cyber threats in the era of digital transformation. With the increasing adoption of cloud technology, mobile device usage, IoT devices, and regulatory compliance, traditional perimeter security approaches are no longer sufficient. ZTNA solutions, such as those offered by Palo Alto Networks and Okta, provide continuous verification of identity and access, ensuring secure network access for authorized users and devices, regardless of their location or connection type. Technavio projects the global ZTNA market to grow significantly due to the increasing number of cyberattacks and the need for advanced security solutions like Security Information and Event Management (SIEM) systems.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
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