Latest News- Whiskey Market: Off trade is expected to lead the Distribution Channel segment during 2025-2029

The Whiskey Market is being driven by Increasing demand for premium whiskey

The Whiskey Market is expected to grow at a CAGR of 6.5% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 41534.6 million. The global whiskey market is experiencing significant growth, with Irish whiskey being the fastest-growing spirit category. In 2024, Irish whiskey held a modest market share in the global whiskey industry. However, its popularity is surging due to its sweet and smooth taste, competitive pricing, and increasing demand among new and female consumers. Major whiskey brands are also investing heavily in this segment, further fueling its growth. The anticipated rise in demand for Irish whiskey and American bourbon is projected to boost the expansion of the global whiskey market throughout the forecast period. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Off trade
  • On trade
• Product
  • Scotch whiskey
  • American whiskey
  • Canadian whiskey
  • Irish whiskey
  • Others
• Product Type
  • Malt
  • Blended
  • Wheat
  • Rye
  • Others
• Geography
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Increasing demand for premium whiskey
• Emerging online distribution platform
• Growing demand for premium single-malt whiskey

However, the market also witnesses some limitations, which are as follows:

• Increasing competition from other alcoholic beverages
• Increasing campaigns against alcohol consumption
• Stringent government regulations and guidelines

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Market Scope in Whiskey Market Research Report

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Research Analysis Overview

In the dynamic world of whiskey, explore various types such as Single Barrel, Grain Whiskey, Blended Whiskey, Wheat Whiskey, and Corn Whiskey. Delve into the distinct flavors of Peated Malt, Sherry Finish, and Port Finish. Discover the role of Oak Barrels, Ex-Bourbon Barrels, and the difference between First Fill and Second Fill. Taste Matured Whiskey against Young Whiskey at various Bottling Strengths, non-Chill Filtered for purists. Value for Money, High-End Whiskey, and Ultra-Premium Whiskey cater to diverse preferences. Engage in Whiskey Tasting, Pairing, Education Programs, Masterclasses, Tours, and immerse in Whiskey History, Culture, Regions, Distilling Processes, Water Source, Yeast Strain, Mash Bill, Copper Still, Pot Still, Column Still, Cask Selection, and Whiskey Bottling. Express your brand identity and build Loyalty among Whiskey Enthusiasts and Collectors.

Market Research Overview

In the whiskey market, the production process involves various inputs, including primary raw materials, secondary sources, and additional ingredients, labor, and distillery equipment. The fundamental raw materials for whiskey production consist of carbohydrate-rich grains, such as barley and corn, water, and yeast. Secondary sources and extra ingredients, such as oak barrels for cask finish, impart unique flavors and aromas to the final product. Irish Whiskey, Single Malt, Japanese Whisky, Canadian Whisky, and Tennessee Whiskey each have distinct characteristics derived from their specific raw materials and production methods.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/