Latest News- Waterless Cosmetic Market: Offline is expected to lead the Distribution Channel segment during 2025-2029

The Waterless Cosmetic Market is being driven by Rise in disposable income

The Waterless Cosmetic Market is expected to grow at a CAGR of 8.5% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 4804 million. The waterless cosmetic market is experiencing a significant surge in innovation, with companies introducing new products that prioritize sustainability and enhanced efficacy. One such example is Vegreen's launch of the first oil-based Vitamin C ampoule in August 2023. This Korean beauty brand has utilized an ethyl ascorbyl formulation, replacing water to boost the potency and absorption of Vitamin C. This innovative approach addresses common issues, such as oxidation, associated with traditional water-based Vitamin C products, offering consumers a more stable and effective solution for high-performance skincare. In a groundbreaking move, Mono Skincare entered the waterless cosmetic market in March 2024 with the first waterless extemporaneous demo-cosmetics. This development marks a significant step forward in the industry, providing consumers with personalized, waterless skincare solutions that prioritize sustainability and efficacy. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Offline
  • Online
• Product Type
  • Skincare
  • Haircare
  • Makeup
  • Fragrances
• Geography
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • North America
    • US
  • Europe
    • Germany
    • UK
    • France
    • Spain
  • South America
    • Brazil
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Rise in disposable income
• Benefits of waterless products
• Popularity of dry shampoo

However, the market also witnesses some limitations, which are as follows:

• High cost associated with waterless cosmetics
• Cosmetic product recall
• Stringent regulation associated with waterless cosmetics

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Market Scope in Waterless Cosmetic Market Research Report

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Research Analysis Overview

Consumers prioritizing beauty are increasingly opting for waterless cosmetics, which include skincare products, hair care, and makeup. Luxury brands are responding with waterless offerings to reduce water wastage and plastic waste. These products, made from natural botanicals and nourishing oils, promote clean beauty and ecofriendly practices. Organic and synthetic ingredients are used in concentrated formulations, preserving their potency. Lightweight, solid, and powdered forms cater to self-care routines and DIY beauty regimens, addressing skin irritations, damage, and anti-aging concerns. Water-free beauty products offer glowing and healthy-looking skin, aligning with spending habits and eco-conscious values.

Market Research Overview

The waterless cosmetics market represents a significant segment within the global personal care products industry, focusing on the production and development of water-free skincare products and cosmetics. Luxury brands are increasingly investing in this sector due to growing consumer awareness towards water conservation and sustainability. The waterless cosmetics market is poised for growth, driven by increasing disposable income, which fuels demand for premium, natural ingredient-based cosmetics. This trend is expected to continue as consumers prioritize eco-friendly and ethical beauty choices. Technavio's market analysis indicates that the global household and personal care products market, which encompasses cosmetics, skincare, and other personal care items, will witness substantial growth due to these factors.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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Website: www.technavio.com/