Authored By: Sarah
13 Mar 2025

Latest News- Wagyu Beef Market: Offline is expected to lead the Distribution Channel segment during 2025-2029

The Wagyu Beef Market is being driven by Increasing production and trade of wagyu beef

The Wagyu Beef Market is expected to grow at a CAGR of 7.1% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 4122.5 million. The Wagyu beef market is experiencing significant growth due to the increasing consumer preference for clean-labeled products. The country of origin of Wagyu beef plays a pivotal role in influencing consumer purchasing decisions. In regions like the US and Canada, where food safety and freshness are of paramount concern, consumers perceive domestically produced Wagyu beef as a safer and superior choice. However, the implementation of Country-of-Origin Labeling (COOL) regulations has imposed additional costs on producers, potentially impacting market competitiveness. Nonetheless, the transparency provided by COOL empowers consumers to make informed decisions, ultimately benefiting the market in the long run. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

  • Distribution Channel
    • Offline
    • Online
  • Product
    • Japanese breed
    • Australian breed
    • Others
  • Grade Type
    • A5 grade
    • A4 grade
    • A3 grade
    • A2 grade
    • A1 grade
  • Application
    • Food service industry
    • Household
    • Processed products
  • Price
    • Premium
    • Mid-range
    • Economy
  • Type
    • Fullblood
    • Purebred
    • Crossbred
  • Geography
    • APAC
      • China
      • India
      • Japan
      • South Korea
    • North America
      • Canada
      • US
    • Europe
      • Germany
      • UK
      • France
    • Middle East and Africa
      • South America

      According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

      • Increasing production and trade of wagyu beef
      • Growth of wagyu beef in the food service industry
      • Health benefits of wagyu beef

      However, the market also witnesses some limitations, which are as follows:

      • Premium price of wagyu beef
      • Increasing competition from grass-fed beef
      • Increasing popularity of vegan diet

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      Market Scope in Wagyu Beef Market Research Report

      Market Scope

      Report Coverage

      Details

      Page number

      277

      Base year

      2024

      Historic period

      2019-2023

      Forecast period

      2025-2029

      Growth momentum & CAGR

      Accelerate at a CAGR of 7.1%

      Market growth 2025-2029

      USD 4122.5 million

      Market structure

      market_structure.ucfirst

      YoY growth 2024-2025(%)

      6.5

      Key countries

      China, Japan, India, US, South Korea, Australia, Canada, Germany, France, and UK

      Competitive landscape

      Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

      Request Free Sample

      Find out which segment is leading the market by accessing the free PDF report

      Research Analysis Overview

      The Wagyu beef market is thriving, with Morgan Brook Farm as a key player, offering Fullblood Wagyu, Purebred Wagyu, and Crossbred Wagyu. Agri Beef also contributes with Japanese Black, Japanese Brown, Japanese Polled, and Japanese Shorthorn. Marbling and tenderness are top priorities, with intramuscular fat and conjugated linoleic acid contributing to the luxury hospitality sector's premiumization. B2B clients seek quality and consistency, while health-conscious individuals focus on dietary goals and genetic predisposition. Expert analysis uses genetic enhancement technologies to ensure top-notch quality for gourmet dining, culinary experiences, and upscale restaurants. Bovine spongiform encephalopathy is a concern, but strict regulations ensure safety. E-commerce websites make Wagyu beef accessible to all.

      Market Research Overview

      The Wagyu beef market, specifically Morgan Brook Farm, is a significant contributor to the global packaged foods and meats industry. This market encompasses vendors engaged in food processing to ensure food safety and extend product shelf life. Morgan Brook Farm specializes in Fullblood Wagyu, Purebred Wagyu, and Crossbred Wagyu, catering to the foodservice sector. The market's growth is driven by the health benefits associated with consuming minimally processed foods, such as Wagyu beef, which is rich in essential nutrients. However, it is essential to note that the market size does not include manufacturers of food processing equipment or producers of packaged beverages. Despite this, the global packaged foods and meats market is expected to experience growth due to increasing consumer awareness and preference for healthier food options. The potential threat of Bovine Spongiform Encephalopathy (BSE), or Mad Cow Disease, remains a concern, necessitating stringent regulatory measures to ensure food safety.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


      Contacts

      Technavio Research
      Jesse Maida
      Media & Marketing Executive
      US: +1 844 364 1100
      UK: +44 203 893 3200
      Email: media@technavio.com
      Website: www.technavio.com/

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