Research Expert: Sarah Overall
  • Published: Apr 2025
  • Pages: 150
  • SKU: IRTNTR41413

  • Latest News- Vitamins Market: Food and beverages is expected to lead the Application segment during 2025-2029

    The Vitamins Market is being driven by Increasing number of product launches

    The Vitamins Market is expected to grow at a CAGR of 8.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 40287.9 million. The global vitamins market is experiencing significant growth due to the increasing health consciousness among consumers. With rising obesity and related health issues, there is a growing demand for natural-based, low-fat, and low-calorie food and beverage products. Market players are responding to this trend by introducing fortified foods and beverages containing essential vitamins and minerals. The millennial demographic, specifically those between the ages of 18 and 32, are particularly driven by the health and wellness movement, further fueling market expansion. 

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    Which Factors Are Causing a Surge in Market Growth?

    The market is segmented based on

    • Application
      • Food and beverages
      • Pharmaceuticals and cosmetics
      • Feed additives
    • End-user
      • Adults
      • Children and teenager
      • Infants
    • Distribution Channel
      • Pharmacies and drug stores
      • Supermarkets and hypermarkets
      • Online channels
    • Product Type
      • Single vitamin
      • Multivitamin
    • Geography
      • North America
        • Canada
        • Mexico
        • US
      • APAC
        • China
        • India
        • Japan
        • South Korea
      • Europe
        • Germany
        • UK
      • South America
        • Middle East and Africa

        According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

        • Increasing number of product launches
        • Growth in geriatric population
        • Preventive measures for lifestyle-related diseases

        However, the market also witnesses some limitations, which are as follows:

        • Misleading advertisements and promotions by market players
        • Counterfeit products
        • Lack of awareness and limited healthcare services in developing regions

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        Market Scope in Vitamins Market Research Report

        Market Scope

        Report Coverage

        Details

        Page number

        241

        Base year

        2024

        Historic period

        2019-2023

        Forecast period

        2025-2029

        Growth momentum & CAGR

        Accelerate at a CAGR of 8.2%

        Market growth 2025-2029

        USD 40287.9 million

        Market structure

        market_structure.ucfirst

        YoY growth 2024-2025(%)

        7.4

        Key countries

        US, Canada, China, Japan, India, UK, South Korea, Mexico, Australia, and Germany

        Competitive landscape

        Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

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        Find out which segment is leading the market by accessing the free PDF report

        Research Analysis Overview

        The Vitamins Market addresses various micronutrient deficiencies, contributing to overall nutritional needs for healthy aging. Vitamins offer antioxidant properties, immune support, mental clarity, and sleep quality improvements. They support gut health, heart health, skin health, sports performance, and absorption rates. Dosage recommendations, ingredient purity, sustainability practices, and ethical sourcing are key considerations. Personalized recommendations, nutrition plans, health data analysis, mobile health, wearable technology, AI, machine learning, predictive analytics, and digital health platforms enhance vitamin intake effectiveness. Telehealth services facilitate convenient access to vitamin-related consultations.

        Market Research Overview

        The global packaged foods and meats market encompasses vendors engaged in food processing to ensure food safety and increase product longevity. According to Technavio, the market's size is determined by the consolidated revenue of the participating vendors. This market segment does not include food processing equipment manufacturers or producers of packaged alcoholic and non-alcoholic beverages, excluding mineral waters. Factors fueling the market expansion include the health benefits linked to the consumption of minimally processed foods. These foods, such as vegetables, are abundant in essential nutrients, including potassium, dietary fiber, folate (folic acid), vitamin A, vitamin C, vitamin E, and vitamin B12, which contribute to improved overall health.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


        Contacts

        Technavio Research
        Jesse Maida
        Media & Marketing Executive
        US: +1 844 364 1100
        UK: +44 203 893 3200
        Email: media@technavio.com
        Website: www.technavio.com/

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