Authored By: Sarah
13 Feb 2025

Latest News- Virtual Reality (VR) Market: Enterprise is expected to lead the End-user segment during 2025-2029

The Virtual Reality (VR) Market is being driven by Recent developments in virtual reality technologies

The Virtual Reality (VR) Market is expected to grow at a CAGR of 38% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 133174.2 million. The fusion of Artificial Intelligence (AI) and Machine Learning (ML) with Virtual Reality (VR) technology is generating significant business opportunities and innovative experiences across diverse industries. The synergistic integration of AI, ML, and VR is particularly transformative in sectors like healthcare, education, gaming, and simulation. In healthcare, AI and ML algorithms can process intricate medical data to facilitate precise diagnoses and effective treatment plans. When implemented in VR, these technologies can create immersive virtual simulations for medical education, enabling healthcare professionals to rehearse intricate procedures in a lifelike virtual setting. For instance, AI and ML-driven surgical simulations in VR can offer invaluable training for surgeons, thereby improving patient safety and care. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

  • End-user
    • Enterprise
    • Consumer
  • Component
    • Hardware
    • Software
  • Device
    • Head-mounted display
    • Gesture-tracking device
    • Projectors & display wall
  • Technology
    • Semi & fully immersive
    • Non-immersive
  • Geography
    • North America
      • Canada
      • US
    • APAC
      • China
      • Japan
      • South Korea
    • Europe
      • Germany
      • UK
      • France
    • Middle East and Africa
      • South America
        • Brazil

    According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

    • Recent developments in virtual reality technologies
    • Increased affordability of virtual reality gear
    • Growing consumer interest in virtual reality devices

    However, the market also witnesses some limitations, which are as follows:

    • High cost of immersive hardware
    • Health concerns related to high usage of virtual reality devices
    • Lack of standardized hardware and software frameworks

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    Market Scope in Virtual Reality (VR) Market Research Report

    Market Scope

    Report Coverage

    Details

    Page number

    200

    Base year

    2024

    Historic period

    2019-2023

    Forecast period

    2025-2029

    Growth momentum & CAGR

    Accelerate at a CAGR of 38%

    Market growth 2025-2029

    USD 133174.2 million

    Market structure

    market_structure.ucfirst

    YoY growth 2024-2025(%)

    30.1

    Key countries

    US, China, Germany, UK, Canada, Japan, France, South Korea, Saudi Arabia, and Brazil

    Competitive landscape

    Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

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    Find out which segment is leading the market by accessing the free PDF report

    Research Analysis Overview

    The Virtual Reality (VR) market is experiencing exponential growth, with applications spanning across various industries such as healthcare, education, automotive, defense, and entertainment. VR therapy is revolutionizing healthcare with immersive experiences for mental and physical rehabilitation. VR fitness is transforming workouts with interactive and engaging sessions. VR arcades offer a social experience for gaming and entertainment. In the education sector, virtual classrooms and simulation training provide immersive learning environments. VR technology is also being used for virtual tours, allowing users to explore new places and experiences from the comfort of their homes. Augmented reality (AR) and the metaverse are expanding the boundaries of the 3D virtual world. The hardware segment includes VR headsets, bodysuits, gloves, and glasses, while the software segment caters to content creation and AI applications. The automotive industry is utilizing VR for design and simulation training, while defense personnel use it for instructional training and mission planning. PlayStation and REAL Immersive System are leading players in the VR hardware market. Virtual platforms like PropVR offer customizable solutions for businesses. VR technology is also being integrated with AI to enhance user experiences. Overall, the VR market is poised for significant growth in the coming years.

    Market Research Overview

    According to Technavio, the global Virtual Reality (VR) market is positioned within the broader context of the application software segment of the IT software industry. This market encompasses organizations specializing in the creation and distribution of VR applications for business and consumer use. The IT software market encompasses entities involved in the development and production of software, including application software, systems software, and database management software. The application software market specifically focuses on companies producing software for niche applications, such as enterprise, technical, and cloud-based solutions, excluding those in the interactive home entertainment sub-industry and systems software sub-industry.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


    Contacts

    Technavio Research
    Jesse Maida
    Media & Marketing Executive
    US: +1 844 364 1100
    UK: +44 203 893 3200
    Email: media@technavio.com
    Website: www.technavio.com/

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