Tablets Market in US to grow at a CAGR of 4.4% during 2024-2028
The Tablets Market in US is expected to grow at a CAGR of 4.4% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 2.55 billion. In the US education sector, the integration of advanced technologies such as Augmented Reality (AR) and Virtual Reality (VR) in modern classrooms is revolutionizing the learning experience. These technologies enable the creation of immersive educational environments, making them the preferred choice for enhancing the overall educational experience for both students and educators. Schools are increasingly adopting communication technologies, including tablets, laptops, interactive boards, clicker response systems, and other smart devices, to facilitate more engaging and interactive curricula. In particular, VR headsets and smart glasses are being utilized in STEM and social sciences education to provide students with hands-on experiences in engineering, medicine, physics, art, history, and geography. This technological integration is transforming the educational landscape in the US, making learning more effective and enjoyable.
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Technavio analysts predict that the Offline subsegment will lead the Distribution Channel segment during 2024 and 2028 In the US market for tablets, offline distribution channels continue to hold considerable weight, despite the escalating trend towards online shopping. Consumers value the personal interaction and hands-on experience offered by physical stores when making purchases. Retailers like Best Buy and Walmart, with their extensive tablet selections from various brands, remain industry leaders. However, the COVID-19 pandemic brought about significant challenges for offline sales, leading to retail store closures and decreased foot traffic. In response, some companies have adopted omnichannel strategies, integrating online and offline sales channels to deliver a seamless shopping experience.
Here are the various ways based on which the market is segmented:
There are several factors that are causing the market to flourish technological advances and increasing preference toward virtual learning
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The Tablets market in the US has experienced significant growth in recent years, driven by the increasing demand for ultra-portable devices that offer high-quality digital content consumption, especially in the areas of streaming and entertainment. Students and professionals are among the key consumers, seeking lighter and more connective devices for remote learning and work. Tablet designs continue to evolve, integrating advanced technologies such as gesture recognition, VR and AR, machine learning, and AI. The market is also expanding in sectors like healthcare, with tablet devices enabling telemedicine and electronic health records. Bill payment apps and other financial services are also driving demand, as are higher screen resolutions and the integration of 5G connectivity, Mini-LED and OLED display technologies, and hybrid devices that offer both tablet and laptop functionality. Commercial and corporate use of tablets is also on the rise, with marketing strategies leveraging the devices for product demos, presentations, and customer engagement. The gaming and e-reading markets are also thriving, offering immersive experiences and convenient access to digital content. Overall, the Tablets market in the US is poised for continued growth and innovation.
According to Technavio, the US tablets market is a segment of the larger global technology hardware, storage, and peripherals market, which encompasses manufacturers of cellular phones, personal computers, servers, and associated components and peripherals. This market is valued based on the revenue generated from sales of hardware devices, equipment, and components, including tablets, data storage components, motherboards, audio and video cards, monitors, keyboards, printers, and other peripherals. The expansion of the global technology hardware, storage, and peripherals market will be fueled by the growing demand for data centers, particularly in the wake of COVID-19's work-from-home trend.
The Tablets Market in US is experiencing significant growth, fueled by the technological advances and increasing preference toward virtual learning. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
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