Latest News- Organic Packaged Food Market in US: Dairy bakery and confectionaries is expected to lead the Product segment during 2024-2028

The Organic Packaged Food Market in US is being driven by Growing awareness about health benefits of organic foods

The Organic Packaged Food Market in US is expected to grow at a CAGR of 7.65% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 7.40 billion. The organic packaged food market in the US is witnessing significant growth due to the increasing preference for plant-based diets. This trend is primarily driven by consumers' heightened awareness of the health benefits linked to plant-based eating, ethical concerns regarding animal welfare, and the desire for more sustainable food choices. As a result, organic plant-based packaged food products, such as plant-based burgers, dairy-free milk alternatives, and organic plant-based snacks, are experiencing surging demand. These products cater to health-conscious and environmentally-aware consumers seeking to reduce their intake of animal-derived products and expand their plant-based food options. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Dairy bakery and confectionaries
  • Meat seafood fruits and vegetables
  • Sauces dressings condiments and spreads
  • Others
• Packaging
  • Flexible packaging
  • Rigid packaging
  • Paperboard packaging
  • Metal packaging
• Distribution Channel
  • Offline
  • Online
  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Convenience Stores
• Consumer Segment
  • Health-Conscious Consumers
  • Vegans
  • Vegetarians
  • General Consumers
• Geography
  • US

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing awareness about health benefits of organic foods
• Endorsements of organic packaged foods by celebrities and influencers
• Premiumization for organic products

However, the market also witnesses some limitations, which are as follows:

• Stringent regulations and certifications for organic products
• High cost of organic packaged food products
• Rising number of product recalls of organic packaged food products

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Market Scope in Organic Packaged Food Market in US Research Report

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Research Analysis Overview

The Organic Packaged Food Market in the US is witnessing a surge in demand for convenient and healthy options, including organic snacks, plant-based food, and sustainable packaging. Food delivery services and organic meal kits cater to busy professionals and working women. Conscious consumerism drives the preference for natural food products, gluten-free options, and healthy lunch choices. Sustainable food, ethical sourcing, and eco-friendly bakeries are also on the rise. Influencers promote clean eating, creative products, and taste benefits. Natural sweeteners, online shopping, and certification are key trends. Regulations ensure responsible consumption and education on healthy lifestyle choices. Organic grocery, time-saving meals, and corporate gifting also contribute to market growth.

Market Research Overview

The Organic Packaged Food Market in the US is a significant segment of the global Packaged Foods and Meats Market under the Food Products sector of the Food, Beverage, and Tobacco industry. According to Technavio's market analysis, this market encompasses vendors engaged in processing organic food to ensure food safety and extend shelf life. The market's size is determined by the consolidated revenue of these vendors. The Packaged Foods and Meets Market excludes equipment manufacturers and producers of packaged alcoholic and non-alcoholic beverages, including mineral waters. Urban lifestyle and eco-conscious working-class professionals increasingly prefer organic bakery and boxed food options over conventional food, driving the growth of this market. Clear sourcing and transparency are key trends in the organic food sector, further bolstering its popularity.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/