Latest News- Fresh Pet Food Market in US: Offline is expected to lead the Distribution Channel segment during 2025-2029

The Fresh Pet Food Market in US is being driven by New product launches by vendors

The Fresh Pet Food Market in US is expected to grow at a CAGR of 21.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 3204 million. The US fresh pet food market is undergoing robust expansion, fueled by the escalating demand for natural and organic pet food options. Consumers are increasingly prioritizing the health and nutrition of their pets, mirroring the human food industry's trend towards healthier, minimally processed choices. This shift is driven by the recognition that pets deserve diets free from artificial additives, preservatives, and fillers. Pet owners' heightened awareness of their pets' well-being and longevity is motivating them to seek out fresh, nutritious ingredients, reflecting their own health-conscious choices. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Offline
  • Online
• Product
  • Dog food
  • Cat food
  • Others
• Type
  • Fish
  • Meat
  • Vegetable
  • Others
• Geography
  • US

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• New product launches by vendors
• Increasing adoption of pets in US
• Rising adoption of customized fresh pet foods

However, the market also witnesses some limitations, which are as follows:

• Lower shelf life compared with processed pet foods
• Health issues in humans due to pets
• Stringent regulations for pet food

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Market Scope in Fresh Pet Food Market in US Research Report

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Research Analysis Overview

The fresh pet food market in the US has seen a significant surge in demand due to pet owners' increasing focus on their furry friends' nutritional needs. Reliable providers of fresh pet food offer lean meats and whole food sources, ensuring optimal health for canines. These foods often include chicken, fish, poultry, fruits, and vegetables, providing a balanced diet free from fillers, byproducts, and artificial additives and preservatives. Stores specializing in fresh pet food offer a range of options, including home-delivered meals and ready-to-serve options. Temperature-controlled storage and delivery systems ensure the food's freshness and nutritional value are preserved. The pet food business is moving towards human-grade foods, eliminating the use of artificial additives and preservatives. Grains, such as rice, are also being phased out in favor of whole food sources to cater to the growing number of pets with food sensitivities. By choosing fresh pet food, pet owners can provide their pets with the same level of nutrition they strive for themselves, ensuring their beloved companions live healthy and happy lives.

Market Research Overview

The fresh pet food market in the US is classified as part of the global packaged foods and meats market within the food products segment of the broader food, beverage, and tobacco industry, according to Technavio's market research. This market encompasses food processing vendors engaged in preserving food through eliminating microorganisms and extending shelf life. Technavio determines the market size based on the consolidated revenue generated by the participating vendors, excluding those that manufacture food processing equipment or packaged alcoholic and non-alcoholic beverages, including mineral waters.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/