Latest News- Floriculture Market in US: Cut flowers is expected to lead the Product segment during 2025-2029

The Floriculture Market in US is being driven by Growing demand for premium flowers in US

The Floriculture Market in US is expected to grow at a CAGR of 6% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 17728.1 million. In the US floriculture market, technological advancements have brought about substantial growth by enhancing productivity, quality, efficiency, and sustainability throughout the supply chain. Greenhouse-based floriculture has been transformed through the adoption of automation technologies, enabling the automation of climate control, irrigation, fertigation, and lighting systems to create optimal growing conditions for flowers. These automated systems monitor and adjust environmental parameters such as temperature, humidity, light intensity, and CO2 levels to maximize plant growth and quality. Furthermore, precision agriculture technologies, including sensors, drones, and satellite imagery, empower growers to monitor plant health, detect pests and diseases, and optimize resource management, thereby ensuring superior yields and maintaining consumer demand for high-quality floral products. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Cut flowers
  • Bedding plants
  • Potted plants
  • Others
• Application
  • Residential
  • Landscaping and gardening
  • Commercial
  • Event decoration
  • Funeral services
• Type
  • Rose
  • Chrysanthemum
  • Carnation
  • Others
• Distribution Channel
  • Offline
  • Online
• Geography
  • US

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing demand for premium flowers in US
• Growing trend of gardening and outdoor living in US
• Growing adoption of sustainability floriculture in US

However, the market also witnesses some limitations, which are as follows:

• Increase in shortage of labor
• Highly seasonal nature and dependence on climatic conditions in floriculture industry
• Increasing use of toxic chemicals in floriculture in US

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Market Scope in Floriculture Market in US Research Report

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Research Analysis Overview

The US floriculture market experiences peak seasons during Valentines Day and Mothers Day, with specialty cut flowers and ornamental plants being top sellers. Floriculture crops, including potted flowering plants and foliage plants, are grown using plant biotechnology and genome sequencing in controlled growing rooms. Pest management, plant spacing, and optimal flower head development are crucial for ornamental horticulture success. Growers focus on meeting specific growing room requirements to ensure high-quality produce.

Market Research Overview

The Floriculture sector in the US market encompasses companies specializing in the production and distribution of cut flowers and house plants for various occasions, such as Valentines Day and Mothers Day. Key players in this industry include Costa Farms and The Sill. The market's expansion is influenced by advancements in plant biotechnology, including genome sequencing, which enable the development of improved growing room and greenhouse requirements, enhancing plant nutrition and breeding new strains. Market growth is further fueled by the increasing number of product launches from industry players, expanding their product offerings to cater to evolving consumer preferences.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/