Latest News- Cookies Market in US: Offline is expected to lead the Distribution Channel segment during 2025-2029

The Cookies Market in US is being driven by Growing emphasis on cookie premiumization

The Cookies Market in US is expected to grow at a CAGR of 4.6% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 3200.7 million. In the US cookies market, there is a growing consumer demand for products made with clean and recognizable ingredients. Manufacturers are addressing this trend by simplifying ingredient lists, eliminating artificial additives, preservatives, and high-fructose corn syrup. Natural sweeteners and flavorings are being used in place of synthetic alternatives. Clear labeling of allergens is essential for consumers with food allergies or sensitivities, and manufacturers are providing detailed allergen information on packaging. Cookies made with organic ingredients and free from genetically modified organisms (GMOs) are gaining traction among environmentally and health-conscious consumers. Additionally, manufacturers are exploring eco-friendly packaging options, such as recyclable or biodegradable materials, to reduce environmental impact and cater to consumers who prioritize sustainability. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Offline
  • Online
• Product
  • Plain and butter-based cookies
  • Chocolate-based cookies
  • Other cookies
• Packaging
  • Rigid packaging
  • Flexible packaging
• Geography
  • US

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing emphasis on cookie premiumization
• Rising demand for healthy cookies
• Rise of e-commerce and online shopping

However, the market also witnesses some limitations, which are as follows:

• Competition from healthier snacks
• High energy costs for bakery processors
• Fluctuations in raw material availability and costs of cookies

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Market Scope in Cookies Market in US Research Report

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Research Analysis Overview

The US Cookies Market caters to a diverse consumer base, including bakers and home cooks, who demand functional, low-fat, and sugar-free ingredients for their bakery products. Bakery items like Digestive Cookies, Oats Cookies, and Gluten-free options continue to gain popularity. Flavors and Packages are essential factors influencing consumer spending power. Manufacturers focus on Rigid Packaging, Lighting Systems, and Signaling Devices for enhanced product safety and visibility. Consumers prioritize Lifestyle, Reliability, Visibility, Energy-efficiency, and Operational Efficiency in their vehicle purchases.

Market Research Overview

The Cookies Market in the US is a significant segment of the broader Packaged Foods and Bakery Products industry. Key players in this market consist of bakers and vendors specializing in the production and distribution of cookies. The market's size is determined by the consolidated revenue generated from the sales of functional, low-fat, and sugar-free cookie variants. This market excludes the production of baking equipment and packaged beverages, including alcoholic and non-alcoholic beverages. The Cookies Market's growth is influenced by several factors. The increasing health consciousness among consumers, driven by concerns over obesity and poor diet, has led to a growing demand for healthier alternatives. Consumer base and spending power continue to expand, fueling the market's growth. Additionally, functional attributes, such as added vitamins and minerals, are increasingly preferred by consumers seeking healthy living options.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/