growth of paas business model is driving the Retransfer Card Printers Market
Technavio analyzes that the Retransfer Card Printers Market is expected to grow at a CAGR of 5.7% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 202.8 million.There are various factors that contribute to the growth of the market. The Retransfer Card Printers market is experiencing significant growth, particularly in the area of Platform as a Service (PaaS) business models. This model allows businesses to access and utilize printing software and infrastructure through the cloud, eliminating the need for costly on-premises hardware and IT resources. The flexibility and cost savings offered by PaaS solutions are driving adoption in various industries, including finance, healthcare, and education. As a result, the Retransfer Card Printers market is poised for continued expansion, with PaaS offerings becoming an increasingly popular choice for organizations seeking efficient and cost-effective card printing solutions.
The single-sided segment of the global retransfer card printers market is experiencing steady growth due to the increasing demand for secure and durable ID cards across various sectors, including government, healthcare, and education. Retransfer card printers utilize direct printing technology, which involves a two-step process. First, an image is printed onto a clear film using metal edge printing. Subsequently, the film is thermally bonded to the card surface, ensuring complete coverage and resulting in high-resolution images and vibrant colors. This robust equipment offers a lifetime guarantee, making it a preferred choice for organizations seeking reliable and long-lasting ID cards. The retransfer solution's ability to produce high-quality prints and withstand wear and tear is essential for applications such as photo IDs and access control badges. The durability and print quality of retransfer cards are critical factors in enhancing security measures and maintaining a professional image for businesses and institutions.
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Retransfer Card Printers Market Segmentation
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Retransfer card printers utilize retransfer technology, where a protective layer and retransfer tape are employed in the printing process. This method allows for printing on various card materials, including pre-printed cards, contactless and contact chip cards with security elements. The printing quality and durability are ensured with the use of sublimation ink and robust equipment. The brightness and color registration remain consistent, even on irregular surfaces. Direct-to-card printing is not possible with this method, but it offers a longer useful life and better image quality compared to direct printing technology. Variable texts and original design files can be easily integrated, and the human eye cannot distinguish between retransfer and direct-to-card printed cards. A lifetime guarantee is often provided with retransfer solutions, making them a popular choice for large projects.
The Retransfer Card Printers market is a significant segment within the broader electronic equipment and instruments industry. This sector encompasses the manufacturing and sale of retransfer printers, related consumables such as ret transfer tape and protective layers, and pre-printed cards. The printing process employs a retransfer technique, which offers advantages in terms of brightness, color registration, and useful life compared to direct-to-card printing. The global electronic equipment and instruments market, a subsegment of the larger electronics industry, is projected to expand due to the burgeoning demand for electronic test and measurement equipment. This demand is driven by technological advancements and digital transformation in various industries, including semiconductors, automotive, IT, consumer electronics, industrial, energy, and medical devices.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
Media & Marketing Executive
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Email: media@technavio.com
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