Technavio analyzes that the Greenhouse Horticulture Market is expected to grow at a CAGR of 7.53% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 11462.1 million.There are various factors that contribute to the growth of the market. The greenhouse horticulture market is experiencing significant growth due to the increasing urban demand for locally produced fresh fruits and vegetables. This trend is driving the expansion of horticultural production, particularly in urban and peri-urban areas. Greenhouse cultivation offers numerous advantages, including increased yields, improved product quality, and year-round production. As populations continue to urbanize, the demand for locally grown produce is expected to rise, further fueling the growth of the greenhouse horticulture market.
In the rapidly expanding greenhouse horticulture market, emerging regions present significant opportunities for growth. However, ongoing operational expenses pose a challenge, particularly in energy-intensive climate control, lighting, and automation systems. These systems include heating, cooling, and ventilation, which contribute substantially to utility bills. The rise in demand for aesthetically pleasing floriculture products, such as flowers, requires an ideal environment with precision and control. Plastic greenhouses, commonly made from materials like polycarbonate, acrylic, polyethylene, or fiberglass, offer protection from harsh weather conditions and off-seasons. While these materials have advantages, such as impact strength and resistance to hail, they also come with drawbacks. For instance, polycarbonates and acrylics have high combustibility, leading to increased insurance costs. Polyethylene, on the other hand, transmits less light and is prone to punctures, necessitating frequent repairs. Automation for washing plastic roofs is still in its infancy, resulting in additional labor costs. Despite these challenges, the demand for greenhouse production continues to grow, necessitating the need for cost-effective and sustainable solutions.
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Greenhouse Horticulture Market Segmentation
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The Greenhouse Horticulture Market is experiencing significant growth due to increasing demand for greenhouse services, particularly during unfavorable growing seasons. Consumers seek reliable crop harvests, driven by heightened awareness and focus on provenance and quality. Greenhouse-grown products are in high demand, especially in emerging markets, due to extreme weather events, water scarcity concerns, and rapid urbanization. Land constraints further fuel the need for greenhouse solutions, offering year-round production using advanced systems. Environmental factors, such as carbon dioxide levels and crop types, are also crucial considerations. Greenhouse structures, including plastic and glass greenhouses, grow bags, greenhouse films, horticulture twines, and heating systems, are essential components of these innovative solutions.
The Greenhouse Horticulture Market encompasses businesses specializing in greenhouse services, including design, construction, and maintenance. This market is influenced by various factors, such as consumer awareness and demand for reliable crop harvests, particularly during unfavorable weather conditions. Greenhouse-grown products offer provenance, quality, and higher yields, making them increasingly popular among consumers. However, limited space, water resources, and population expansion necessitate efficient land utilization through vertical farming and hydroponic techniques. The global Greenhouse Horticulture Market is projected to grow significantly due to the increasing need for efficient and sustainable agricultural practices. Additionally, the market expansion can be attributed to the rising demand for locally produced, high-quality fruits and vegetables, even in regions with unfavorable growing conditions.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
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