Authored By: Sarah
11 Jul 2024

 Sports Analytics Market Size to grow by USD 6016.7 million between 2024-2028

According to a research report “ Sports Analytics Market” by Type (Football, Cricket, Hockey, Tennis, Others) Solution (Player analysis, Team performance analysis, Health assessment, Fan engagement analysis, Others) Geography (North America, Europe, APAC, South America, Middle East and Africa)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 6016.7 million, at a CAGR of  26.06% during the forecast period. The sports analytics market is witnessing a significant shift towards cloud-based solutions, with both small- to medium-sized enterprises (SMEs) and large corporations embracing software as a service (SaaS) offerings. Cloud-based solutions, including single- and multi-tenant hosted options, provide increased flexibility and cost savings, as opposed to the traditional on-premises software models. These cloud-based solutions often come with annual subscription fees, which include software updates and maintenance, as opposed to the upfront licensing costs and ongoing maintenance associated with on-premises solutions. Additionally, freemium software solutions offer an accessible entry point for organizations looking to explore sports analytics in a low-risk manner.

Browse market data tables, figures, and in-depth TOC on “Sports Analytics Market” by Type (Football, Cricket, Hockey, Tennis, Others) Solution (Player analysis, Team performance analysis, Health assessment, Fan engagement analysis, Others) Geography (North America, Europe, APAC, South America, Middle East and Africa) Global Forecast to 2028. Download Free Sample

 

By Type, the Football segment is projected to dominate the market size in 2024

The Sports Analytics Market represents a significant business opportunity for organizations seeking to optimize performance, enhance fan engagement, and make data-driven decisions. Leveraging advanced analytics tools, teams can gain valuable insights into player performance, fan behavior, and market trends, ultimately leading to improved strategic planning and increased revenue. The global market for Sports Analytics is projected to grow at a robust CAGR, driven by the increasing adoption of technology in sports and the rising demand for data-driven decision making.

By Solution, Player analysis  segment is expected to hold the largest market size for the year 2024

The Sports Analytics Market is experiencing significant growth due to the increasing demand for data-driven decision-making in the sports industry. Team owners, coaches, and broadcasters are leveraging advanced analytics tools to gain valuable insights into player performance, fan behavior, and market trends. This data-driven approach enables optimal team strategy, improved fan engagement, and enhanced revenue opportunities. The market is expected to continue expanding as technology advances and the importance of data in sports becomes increasingly recognized.

North America is forecasted to hold the largest market size by region in 2024

The Sports Analytics Market represents a significant business opportunity for organizations seeking to optimize performance, enhance fan engagement, and make data-driven decisions. Leveraging advanced analytics tools and techniques, sports teams and leagues can gain valuable insights into player performance, fan behavior, and market trends. This data-driven approach enables more effective talent acquisition, improved operational efficiency, and increased revenue streams. The global sports analytics market is projected to grow at a robust CAGR, driven by the increasing adoption of technology in sports and the growing demand for actionable insights.

The Sports Analytics Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:

  • Blinkfire Analytics Inc.
  • Catapult Group International Ltd.
  • ChyronHego Corp.
  • Deltatre SpA
  • ExlService Holdings Inc.
  • Experfy Inc.
  • International Business Machines Corp.
  • iSportsAnalysis Ltd.
  • The Nielsen Co. US LLC
  • Oracle Corp.
  • Qualitas Global Services B.V.
  • Salesforce Inc.
  • SAP SE
  • SAS Institute Inc.
  • Sportcor
  • Sportradar Group AG
  • SportsSource Analytics
  • Stats Perform group of companies
  • TruMedia Networks Inc.
  • Zebra Technologies Corp.
.

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Research Analysis Overview

The Sports Analytics Market has experienced significant growth in recent years, driven by the increasing use of data-driven insights to enhance team performance and strategy in the sports industry. Team managers, coaches, and management officials are leveraging sports analytics solutions to gain a competitive edge by analyzing player lineups, win-loss records, injuries, and off-field data. AI-based technologies, such as predictive modeling and machine learning (ML), are being used to analyze game skills and athlete performance, providing valuable insights for team selection and training curriculum. The sports industry's reliance on data science and analytical skills has grown with the proliferation of the internet and the availability of big data. Off-field data, including social media sentiment and fan engagement, is also being analyzed to inform marketing and sponsorship strategies. Injuries are being predicted and prevented through advanced analytics, while team performance is being optimized through data-driven strategies. Overall, sports analytics is transforming the way teams and organizations approach sports, from game strategy to athlete development, and is set to continue shaping the sports industry in the years to come.

Market Research Overview

The Sports Analytics Market is experiencing rapid digital transformation as smartphones and innovative technologies like AI, machine learning, and IoT revolutionize the way sports industries operate. In the realm of sports betting, basketball is a significant market with a vast fan base. Sports analytics solutions provide real-time data on player lineups, team selection processes, and strategies, enabling individuals to make informed decisions. Off-field data, such as injuries and individual players' performance, is crucial for team managers and coaches. Clustering algorithms help analyze team performance by segmenting on-field and off-field data. Basketball leagues like the National Basketball Association (NBA) and National Football League (NFL) are adopting these technologies to gain unique insights, improve training curriculum, and enhance fan experience. Major sports firms and football clubs are integrating data silos from various sources, including social media, mobility, and cloud. AI-based technologies like machine learning and bio analytics are used for predictive modeling, big data analytics, and win-loss records. However, small sports firms may face challenges in market readiness due to lack of awareness and data capacity. On-premises and cloud deployment models offer uninterrupted service, access, cost, and scalability benefits. The competitive nature of sports dynamics requires quick adoption of these technologies, with industry experts recommending cloud-based solutions for their flexibility and integration capabilities. In conclusion, the sports analytics market is undergoing significant change, driven by the impact of social media, mobility, and technology adoption. The use of AI, machine learning, and innovative technologies in sports data analytics is transforming the business environment, providing unique insights for management officials, coaches, and athletes alike.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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