Latest News- Fresh Mushroom Market in Singapore: Button mushroom is expected to lead the Product segment during 2025-2029

The Fresh Mushroom Market in Singapore is being driven by Medicinal values associated with mushrooms

The Fresh Mushroom Market in Singapore is expected to grow at a CAGR of 5.1% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 42.5 million. The fresh mushroom market in Singapore is experiencing significant growth, driven by the expanding food and beverage sector and the rising number of health-conscious consumers worldwide. The increasing preference for plant-based diets, particularly veganism, is fueling demand for mushrooms as a nutrient-rich alternative to meat. Mushrooms, regarded as a superfood, provide essential vitamins, protein, and minerals, contributing to their popularity as a protein source for the growing vegan population. These nutrients help combat oxidative stress and reduce the risk of chronic diseases, such as cancer, dementia, and heart disease. Consequently, the fresh mushroom market in Singapore is poised for robust growth during the forecast period. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Button mushroom
  • Shiitake mushroom
  • Oyster mushroom
  • Others
• Distribution Channel
  • Offline
  • Online
• Application
  • Food
  • Pharmaceuticals
• Geography
  • Singapore

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Medicinal values associated with mushrooms
• Growing food delivery and convenience services
• Increasing focus on holistic health and wellness

However, the market also witnesses some limitations, which are as follows:

• Risks related to diseases, abnormal temperature change, and extreme weather events
• Stringent regulations and guidelines for mushroom farming
• Supply chain challenges and labor shortages

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Market Scope in Fresh Mushroom Market in Singapore Research Report

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Research Analysis Overview

In Singapore's vibrant food scene, the fresh mushroom market thrives with a diverse range of edible Macrofungal groups. From Button and Oyster to Shiitake and Matsutake, each mushroom type offers unique flavors, aromas, and health benefits. Global demand for mushrooms is high, with consumers seeking out fresh, processed, frozen, canned, and dried forms for various dishes. Home gardeners also grow these protein-rich, vegan-friendly fungi for personal use. Nutritional benefits include Glutathione and Ergothioneine, making label-conscious consumers favor specific Button, Shiitake, and Oyster products in their purchases. Import duties and plant extracts further influence the market.

Market Research Overview

In the agricultural products and services market, the horticulture sector, specifically the fresh mushroom segment, holds significance due to its alignment with vegan population trends and protein-rich diet preferences. Mushrooms, as nutrient-dense food sources, offer essential nutrients such as Selenium, Vitamin D, Glutathione, and Ergothioneine, making them valuable in addressing chronic conditions. Singapore, being an import-dependent country, incurs import duties on fresh mushrooms, necessitating a robust value addition strategy. Pre-production processes in mushroom farming include careful selection of suitable species and thorough land preparation to ensure optimal growth and yield.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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