Sex Toys Market 2024-2028: Size and Negative social perceptions of sex toys; growth driven by the Product, Some of key Companies Positioned Strategically
The sex toys market size by Product (Adult vibrators, Dildos, Erection rings, and Sex dolls and others), Distribution Channel (Online stores, Retail outlets, and specialty stores), and Geography (North America, APAC, Europe, South America, and Middle East and Africa), is forecast to increase by USD 23.72 billion. The market is expected to grow at a CAGR of 11.09% between 2024 and 2028.
- The negative social perception surrounding sex toys, including the perceived risk of addiction, acts as a significant barrier to market growth. This stigma discourages potential customers from purchasing these products, limiting market expansion. Furthermore, in countries such as Saudi Arabia, where the sale and use of sex toys are prohibited, vendors face challenges in establishing a presence and educating consumers about their offerings. The legal restrictions on sex toys in certain regions make it difficult to penetrate these markets, hindering business growth.
- In the global sex toys market landscape of 2023, North America emerged as a significant contributor to the industry's revenue growth. The US, in particular, led the charge with a robust market driven by various factors. These include the presence of numerous vendors, increasing disposable income levels, evolving societal attitudes towards sex toys, and the availability of both online and physical retail channels. This market dynamic has fueled the demand for sex toys, resulting in continuous innovation and product diversification. For instance, Promescent, a leading firm specializing in sexual wellbeing, is set to introduce a new line of sex toys named "Vibe Together" at the upcoming Adult Novelty Expo in Las Vegas on November 2023. This new product offering underscores the industry's commitment to providing a wide range of scientifically supported sex toys to cater to the evolving needs and preferences of consumers.
Access the full report to know who are the other key countries segment-wise forecast and historic data
![](https://mcs.dmg.infinian.team/abstract/mcs/uploads/infogrpahic/20240131073312_nr_info_v5.jpg)
Some of the Key Companies:
- Adam and Eve Stores
- Bad Dragon Enterprises Inc.
- Beate Uhse Group BV
- BMS Factory
- Church and Dwight Co. Inc.
- Cliq Ltd.
- Doc Johnson Enterprises
- FUN FACTORY GmbH
- JIMMYJANE
- LELOi AB
- Lovehoney Group Ltd.
- Luvu Brands Inc.
- Pipedream Products LLC
- Reckitt Benckiser Group Plc
- Rocks Off Ltd.
- Tantus Inc.
- TENGA Co. Ltd.
- The Aneros Co.
- VIBRATEX Inc.
- WOW Tech International GmbH
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/