Latest News- Residential Water Purifier Market: Online Retail is expected to lead the Distribution Channel segment during 2025-2029

The Residential Water Purifier Market is being driven by Growth of online and omnichannel retailing

The Residential Water Purifier Market is expected to grow at a CAGR of 10.9% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 15587.7 million. In the highly competitive Residential Water Purifier Market, leading companies are distinguishing themselves through technological innovations. For instance, Amway Corp.'s eSpring Water Purifier incorporates UV-C LED technology, an advanced purification method. Multi-stage purification technologies, such as RO+UV filters or RO+UV+UF filters, are driving market growth. These technologies combine various purification methods, ensuring water is not only clean but also free of harmful contaminants like germs. Notably, KENT RO's water purifier employs the RO+UV+UF purification technology, offering comprehensive water purification solutions. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Online Retail
  • Specialty Stores
  • Direct Sales
• Product
  • Multiple technology-based water purifier
  • RO water purifier
  • UV water purifier
  • Gravity-based water purifier
• Application
  • Houses
  • Apartments
• Technology Specificity
  • Reverse Osmosis
  • UV Purification
  • Activated Carbon
• Geography
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • North America
    • Canada
    • US
  • South America
    • Brazil
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growth of online and omnichannel retailing
• Increasing demand due to growing urbanization
• Increasing penetration of low-cost residential water purifiers

However, the market also witnesses some limitations, which are as follows:

• Easy availability of packaged drinking water
• Low product replacement cycle
• Lack of awareness of product utility among rural customers

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Market Scope in Residential Water Purifier Market Research Report

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Research Analysis Overview

The Residential Water Purifier Market encompasses various filtration technologies designed to address diverse water contaminants such as fluoride, pesticides, taste and odor, manganese, heavy metals, cysts, radon, sediment, iron, microplastics, and impurities like arsenic and lead. Under-the-counter filters, portable filters, and gravity-based systems cater to different needs. Purification innovations include eco-friendly solutions, purification research, and usage tracking. Regulations ensure purification quality, while certifications and purification for businesses, families, and travel cater to diverse clientele. Affordable and sustainable filtration systems, along with purification technology trends, continue to drive market growth.

Market Research Overview

The Residential Water Purifier Market is a segment of the larger Global Household Appliances Market, focusing on revenue generated by manufacturers of water purification systems. Water purifiers encompass various technologies such as gravity filters, filtration systems, pitcher filters, gravity-based purification, point-of-use filters, countertop filters, RO filters, and whole-house filters. These systems address the removal of borne contaminants, ensuring the delivery of clean and safe water for household consumption. The market is distinguished from other household appliances, including major appliances, small appliances, hand tools, power tools, and garden improvement tools. Water purifiers are excluded from the categories of televisions, consumer electronics, personal computers, machine tools, and agriculture equipment.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
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