Ready To Cook Market in India Size to grow by USD 582.2 million between 2024-2028
According to a research report “ Ready To Cook Market in India” by Type (Instant noodles and pasta, Instant soup, Ready-to-mix, Snacks, Others) Distribution Channel (Offline, Online) Geography (APAC)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 582.2 million, at a CAGR of 7.83% during the forecast period. The Indian ready-to-cook food market is experiencing significant growth due to the increasing demand for convenience food products. With a rising working population and shortening workdays, the need for time-saving meals with long shelf lives is becoming increasingly important. By 2036, India's working-age population is projected to reach 65%, and its youth population is expected to decline to 227 million. In response, vendors are capitalizing on this trend by launching pre-cooked or instant noodles, soups, and other ready-to-cook food offerings to cater to this expanding consumer base. The convenience, short cooking time, and ease of preparation are key factors driving the popularity of ready-to-cook food products in India.
Browse market data tables, figures, and in-depth TOC on “Ready To Cook Market in India” by Type (Instant noodles and pasta, Instant soup, Ready-to-mix, Snacks, Others) Distribution Channel (Offline, Online) Geography (APAC) Global Forecast to 2028. Download Free Sample
By Type, the Instant noodles and pasta segment is projected to dominate the market size in 2024
In the Indian retail landscape, organized retail channels, specifically supermarkets and hypermarkets, dominate the distribution of ready-to-cook food products. These large-format stores offer significant advantages, including expansive shelf spaces and storage areas, enabling a diverse range of ready-to-cook offerings from various vendors. Consumers appreciate the convenience of accessing a multitude of products under one roof, a luxury not typically available in small shops. The growing prevalence of organized retail contributes to the increasing sales of ready-to-cook food items in India.
By Distribution Channel, Offline segment is expected to hold the largest market size for the year 2024
The instant noodles and pasta market in India comprises of pre-cooked and dried noodle and pasta packs, which do not necessitate refrigeration. These products are typically sold as separate blocks of noodles or pasta, accompanied by flavoring powder and seasoning oils in distinct packets. In the case of cup noodles, the seasoning is often integrated within the cup itself. The Indian market for instant noodles and pasta is projected to expand steadily over the forecast period. Factors fueling this growth include the escalating demand for quick and convenient food solutions, the introduction of new product innovations, and the expansion of the retail sector. However, the market may encounter certain challenges that could hinder its growth trajectory during the forecast period.
APAC is forecasted to hold the largest market size by region in 2024
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The Ready To Cook Market in India growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:
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Research Analysis Overview
The Ready To Cook (RTC) market in India is experiencing an exponential trend, driven by various factors such as changing consumer preferences, convenience, and the increasing popularity of meal kits and pre-portioned ingredients. Exchange rates have also played a role in the growth of this market, making imported ingredients more affordable for B2C enterprises. Forecasting techniques like exponential trend smoothing indicate continued growth in this segment of the food industry. The RTC food market includes Ready To Eat (RTE) products, Frozen Desserts, Instant Snack Mixes, Frozen Seafood, Marinated Meat Products, Frozen Meat Cuts, and Frozen Vegetable Mixes. Consumer price index (CPI) data shows that the demand for packaged meals, pre-cut vegetables, and marinated meats is on the rise. Trade associations and industry experts cite winning imperatives such as quality, flavor, meal preparation effort, and cooking time as key factors driving this trend. As more consumers look for convenient and delicious meal options, the RTC market in India is poised for continued growth.
Market Research Overview
The Ready To Cook (RTC) market in India is witnessing an exponential trend, driven by various factors including changing consumer preferences, busy lifestyles, and increased urbanization. According to TechSci Research, the Indian RTC food market is expected to grow at a CAGR of over 15% during 2021-2026. Exchange rates and forecasting techniques are crucial for B2C enterprises in this market, as they need to keep up with the demand for convenient, healthy, and customizable meal solutions. Consumer price index and trade associations play a significant role in shaping the RTC market trends. Packaged meals, pre-portioned ingredients, smart oven compatibility, meal prep tools, and smart kitchen appliances are winning imperatives for consumers seeking convenience beyond speed. The market offers a wide range of options, from veggie-based protein options and plant-based meals to minimally processed ingredients and frozen meals. Subscription services, ethnic cuisine variations, customizable ingredients, single-serve choices, and portion sizes cater to various dietary requirements and personalization preferences. Innovations in packaging, such as simple-to-open packaging and minimal cleanup, add to the convenience factor. The RTC food market includes various segments, such as Powder and Starch, Breakfast Cereals, Biscuits and Confectionery, APEDA exports, and Frozen Seafood, among others. The market is expected to continue growing, driven by health-conscious consumers, convenience-seeking consumers, and the availability of high-quality, time-efficient, and contemporary meal options.
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