Authored By: Sarah
30 Oct 2024

increasing urbanization is driving the Raincoat Market

Latest News:- Raincoat Market: Offline is expected to lead the Distribution Channel segment during 2024-2028

Technavio analyzes that the Raincoat Market is expected to grow at a CAGR of 3.9% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 205.7 million.There are various factors that contribute to the growth of the market. The expansion of urban areas has led to a significant growth in the demand for raincoats. With more people residing in cities, there is an increased need for protective outerwear during rainy weather. Raincoats offer a practical solution for staying dry and comfortable in urban environments. This trend is expected to continue as urbanization continues to increase, making the raincoat market a promising investment opportunity for businesses.

In the global raincoat market, specialty stores held the largest market share in 2023, accounting for significant revenue through offline distribution channels. The popularity of advanced raincoat designs in these stores, which offer a diverse range of brands and product portfolios, is driving segment growth. Concurrently, department stores ranked second in market revenue share. Department stores distinguish themselves through unique store designs, extensive merchandise offerings, and exceptional customer service. Vendors are investing in their own retail outlets, allocating substantial budgets for marketing, advertising, promotions, brand development, staff training, and IT infrastructure. 

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Raincoat Market Segmentation

  • Distribution Channel
    • Offline
    • Online
  • Geography
    • Europe
    • North America
    • APAC
    • South America
    • Middle East and Africa

Top Performing Companies

As per our research findings, here are some of the key competitors that are leading the industry

  • Black Diamond Equipment Ltd.
  • Fox Umbrellas Ltd.
  • G5 Apparel
  • Hangzhou Paradise Umbrella Group Co. Ltd.
  • Lin Ye Co. Ltd.
  • Make It British
  • Meaneor
  • Mountain Warehouse Ltd.
  • New Aashi Rainwear
  • Patagonia Inc.
  • Prince Rainwear Pvt. Ltd.
  • Regatta Ltd.
  • Shubhamm Inc.
  • skyrainwear
  • Svenska Regn AB
  • The North Face
  • TLS Uniform Sdn Bhd.
  • Universal Textiles UK Ltd.
  • Vinayak Enterprises
  • Wildcraft India Pvt. Ltd.
  • Zhejiang Hongye Umbrella Co. Ltd.

Find out what is trending in the market by accessing the free PDF report

Research Analysis Overview

The global rainwear market is experiencing a surge in demand due to the latest fashion trend of color-blocking and translucent lace raincoats in street fashion. Raincoats and jackets, as waterproof garments, are essential for outdoor recreational activities such as hiking, camping, running, and biking, driven by increasing outdoor participation trends. The jackets segment includes waterproof materials like polyester fabric, nylon, vinyl, and high-tech fabrics like GoreTex and blended options. Rain Jackets, Rain Pants, and Rain Suits cater to various climatic conditions. Athletes prioritize lightweight, water-repellent trench coats and raincoats made from recycled polyester and eco-friendly materials, reducing the use of perfluorocarbons.

Market Research Overview

The global apparel, accessories, and luxury goods market encompasses businesses involved in the production and distribution of textiles, apparel, accessories, and luxury goods. This market segment includes companies offering rental services for apparel and accessories, excluding footwear manufacturers. Key drivers fueling market growth include the expanding population of working women, boosting disposable income and consumer spending on fashion items. Trends such as color-blocking, translucent lace raincoats, and water-repellent trench coats are gaining traction in the fashion industry, particularly among consumers engaged in outdoor recreational activities like hiking, camping, and running. These factors contribute to the market's expansion in the global textiles, apparel, and luxury goods industry.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

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  • Current Market Insights: Our reports offer valuable information on the latest market intelligence, competitor strategies, trends, industry changes, customer preferences, and forecasted market opportunities to aid in informed business decisions.

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  • High ROI Through In-Depth Research: Technavio specializes in tailored market research reports to meet specific business needs, exploring particular markets, product segments, and demographics. We are also recognized for delivering significant returns on investment through our comprehensive data collection at affordable prices.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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