Latest News- Product-Based Sales Training Market: Consumer goods is expected to lead the End-user segment during 2025-2029

The Product-Based Sales Training Market is being driven by Increased emphasis on cost-effective training methods

The Product-Based Sales Training Market is expected to grow at a CAGR of 7.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 2748.5 million. The product-based sales training market is witnessing a significant shift towards technologically advanced solutions, with machine learning (ML) and artificial intelligence (AI) gaining prominence. The abundance of data from various social platforms and sources enables businesses to gain valuable insights into customer preferences and market trends. Companies are leveraging this data to enhance their sales processes and provide targeted training to sales teams, as well as manufacturing and product design units. ML is increasingly being adopted in sales, resulting in notable enhancements in key performance indicators. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• End-user
  • Consumer goods
  • BFSI
  • Automotive
  • Others
• Learning Method
  • Blended training
  • Online training
  • ILT
• Sector
  • Large enterprises
  • SMEs
• Geography
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Increased emphasis on cost-effective training methods
• Growing emphasis on microlearning
• Use of analytics in product-based sales training

However, the market also witnesses some limitations, which are as follows:

• Budgetary constraints
• Lower retention rates
• Difficulties in developing and distributing digital content

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Market Scope in Product-Based Sales Training Market Research Report

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Research Analysis Overview

In the dynamic Product-Based Sales Training market, key areas of focus include Product-Led Growth, utilizing Sales Enablement Platforms, Customer Success, Product Marketing, and Content Marketing. Sales professionals hone their skills in Sales Storytelling, Pitching, and Closing Techniques, while mastering Negotiation Skills and Relationship Building. Digital Sales Training offerings like Salesforce Trailhead, Product Launches, and Sales Process Optimization are essential. Additionally, Customer Journey Mapping, Sales Funnel Optimization, Lead Generation, Lead Nurturing, Sales Conversion, and Customer Retention are critical components. Sales Training Delivery methods range from Live Training to Online Training and Blended Learning.

Market Research Overview

In the Product-Based Sales Training market, sales training programs are a significant investment for businesses seeking to enhance their team's product knowledge, sales skills, and proficiency in product demonstrations. Firms must effectively pitch and profile their offerings to align with industry and client requirements, ensuring a superior value proposition. Simultaneously, resourcing and communication operations streamline workflows, optimizing resources and enhancing client engagement and communication. Project management, resource planning, and effective client interaction are essential components, ultimately increasing the likelihood of positive value perceptions and customer satisfaction.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/