Latest News- Pouches Market: Food and beverages is expected to lead the End-user segment during 2024-2028

The Pouches Market is being driven by Rising focus on improving shelf life of products

The Pouches Market is expected to grow at a CAGR of 6.2% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 15.38 billion. In the packaging industry, there is a burgeoning trend towards sustainable solutions due to growing environmental concerns. End-user sectors, including food and beverage, medical, and personal care, are prioritizing eco-friendly alternatives for their product packaging. Vendors, such as ProAmpac Holdings Inc. (ProAmpac) and Amcor Plc, are responding to this demand with initiatives like ProAmpac's ProActive Sustainability and Amcor's AmLite Standard Recyclable pouches. These offerings include metal-free high-barrier packaging that is recyclable. Biopolymers, renewable plastic materials derived from biomass like corn, wheat, and sugarcane, represent an emerging sustainable solution. ProAmpac and Amcor, among others, are embracing biopolymers to reduce their environmental footprint and cater to the increasing demand for sustainable packaging. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• End-user
  • Food and beverages
  • Personal care and cosmetics
  • Healthcare
  • Others
• Type
  • Stand-up
  • Flat
  • Spout
• Geography
  • APAC
    • China
    • India
  • North America
    • US
    • Canada
  • Europe
    • Germany
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Rising focus on improving shelf life of products
• Increasing demand for spacing-saving packaging in logistics and warehousing
• Rising focus on lightweight packaging

However, the market also witnesses some limitations, which are as follows:

• Increasing focus on reducing use of plastic packaging
• Stringent regulations on manufacturing plastic pouches
• Increasing threat from substitutes such as trays, cartons, vacuum packaging, and cans

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Market Scope in Pouches Market Research Report

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Research Analysis Overview

The pouches market is witnessing significant growth due to the shifting lifestyle tastes towards compact and portable snacks and beverages. The convenience of use, affordability, and lightweight nature of pouches make them an ideal packaging solution for the food and beverages industry. The stand-up pouches segment, in particular, has gained popularity due to its stability and durability. These pouches offer an aesthetic appeal and come in various sizes, making them suitable for packaged drinks, packaged goods, ready-to-eat meals, and even food cartons. The flexibility of pouches makes them an excellent choice for transportation vehicles, ensuring the safety and freshness of the contents. The changing lifestyles of consumers have led to an increase in demand for convenient and on-the-go food and beverage options. Pouches provide a perfect solution to this trend, offering a compact and portable packaging solution that is easy to carry and use. The affordability of pouches also makes them an attractive option for consumers, making them a popular choice in the food and beverages industry.

Market Research Overview

The pouches market is witnessing significant growth with key players like ProAmpac, Fresh-Lock, Accredo Packaging, Amcor, and Constantia Flexibles leading the charge. Brands such as Stonyfield Organic are utilizing resealable pouches made of compostable films and bio-based polymers to cater to the growing demand for sustainability. Mergers and collaborations between brand owners and packaging solution providers are on the rise, with Amcor's acquisition of AEP Industries and Accredo Packaging's collaboration with PepsiCo, reflecting this trend. Urbanization in India and shifting lifestyle tastes are driving the demand for space-saving, portable packaging solutions like zipper pouch packaging for baby food, pet food, soups, condiments, snacks, and beverages. The food packaging segment, including stand-up pouches, is expected to dominate the market due to its versatility and eco-friendly nature. Regulatory pressure, consumer distrust, and high initial investment are critical aspects challenging the growth of the pouches market. However, innovative pouch designs, multiple applications, and practical closures like spouts, rip notches, and zippers are driving future growth. The compostable pouch market and sustainable pouches made of plastic materials like PLA (polylactic acid), PHAs (polyhydroxyalkanoates), Polyethylene Terephthalate (PET), Polypropylene (PP), and Polyethylene (PE) are gaining popularity. The packaging solutions market encompasses various industries, including medical supplies, war crisis relief, and personal care. The beverage industry, agricultural products, oil & lubricants, and healthcare packaging segments are major contributors to the pouches market. The future of pouches lies in their lightweight nature, convenience, and aesthetic appeal, making them a preferred choice for packaged drinks, packaged goods, food cartons, and sachets packaging.

Technavio Research
Jesse Maida
Media & Marketing Executive
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Email: media@technavio.com
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