Potato Starch Market to grow at a CAGR of 3.62% during 2024-2028
The Potato Starch Market is expected to grow at a CAGR of 3.62% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 857.55 million. The surge in demand for gluten-free food products, driven by the increasing awareness of celiac disease and other gluten intolerances, has significantly boosted the market for potato starch. As a naturally gluten-free ingredient, potato starch offers a viable alternative to grains such as wheat, barley, and rye, which contain gluten proteins. Gluten, a protein found in these grains, forms a sticky network when water is added, making the flour elastic and chewy. However, for individuals with gluten intolerance or celiac disease, consumption of gluten can lead to serious health complications. Potato starch, devoid of gluten, presents a safe and effective solution for the production of gluten-free food products.
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Technavio analysts predict that the Conventional subsegment will lead the Type segment during 2024 and 2028 The conventional potato starch market involves the production and distribution of starch derived from potatoes grown using traditional agricultural methods, which may incorporate synthetic pesticides, chemical fertilizers, and genetically modified organisms (GMOs). Consumers in this segment prioritize affordability over organic or non-GMO certified potato starch. The accessibility and affordability of conventionally produced potato starch make it a preferred choice in regions where organic or non-GMO alternatives are scarce or costly. However, the utilization of synthetic pesticides, chemical fertilizers, and genetic modification in conventional potato starch production has sparked debates regarding potential health and environmental implications.
Here are the various ways based on which the market is segmented:
There are several factors that are causing the market to flourish increased use of potato starch as a thickener
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The Potato Starch Market is experiencing significant growth due to its versatility and applications in various industries. Potato starch is a natural product gaining popularity in the textiles industry as a sustainable alternative to traditional textile chemicals. In the food industry, it is widely used in gluten-free products, as a thickener, and in the production of extruded food products, dry mixes, confectionaries, snacks, meat, canned vegetables, sauces, soups, noodles, and cereals. Beyond food and textiles, potato starch finds applications in the wastewater treatment industry, feed industry, and detergent industry. It is also used as a soil improver and in the production of biodegradable plastics. European Bioplastics reports that potato starch is a key raw material in bioplastics production. Moreover, potato starch is used in industrial enzymes and microbial enzymes production. In animal nutrition, it is used as a feed ingredient and in pet foods. Cassava roots, rice flour, coconut flour, and tapioca starch are alternative sources of starch, but potato starch holds a significant market share due to its unique properties and wide range of applications.
In accordance with Technavio's market segmentation, the global potato starch market is positioned within the broader context of the global food products segment, specifically the packaged foods and meats market. This market encompasses food processing organizations that specialize in food preservation to eliminate microbes and enhance shelf life. The market's size is determined by the consolidated revenue generated by the participating vendors, excluding those that manufacture food processing equipment. Notably, the packaged foods and meats market does not encompass producers of alcoholic and non-alcoholic beverages, including mineral waters.
The Potato Starch Market is experiencing significant growth, fueled by the increased use of potato starch as a thickener. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
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