Latest News- Plant Based Protein Products Market: Offline is expected to lead the Distribution Channel segment during 2025-2029

The Plant Based Protein Products Market is being driven by Expanding global vegan population base

The Plant Based Protein Products Market is expected to grow at a CAGR of 22.8% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 21597.5 million. The global plant-based protein products market is poised for significant growth due to the rising health consciousness among consumers. With increasing obesity and related health issues, there is a growing demand for natural, low-fat, and low-calorie food and beverage offerings. In response, market players are introducing new plant-based products that cater to these consumer preferences. The health and wellness trend is particularly popular among the younger demographic, with consumers aged 18-32 years showing a strong inclination towards these products. This trend is expected to continue driving market growth throughout the forecast period. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Offline
  • Online
• Product
  • Soy protein
  • Wheat protein
  • Pea protein
  • Others
• Application
  • Beverages
  • Meat analogs
  • Dairy alternatives
  • Bakery products
  • Others
• Type
  • Protein concentrates
  • Protein isolates
  • Textured proteins
• Geography
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Expanding global vegan population base
• Growing prominence of private label brands
• Growth in organized retailing

However, the market also witnesses some limitations, which are as follows:

• Increasing number of product recalls
• Fluctuating prices of functional foods
• Management challenges faced by manufacturers operating in market

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Market Scope in Plant Based Protein Products Market Research Report

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Research Analysis Overview

The Plant Based Protein Products Market encompasses various categories, including textured vegetable protein, plant-based milk, vegan cheese, protein blends, complete protein, protein supplements, plant-based snacks, vegan meal kits, and plant-based meat substitutes like imitation meat and meat analogues. These alternatives offer solutions for food security and protein deficiency, boasting high nutrient density, fiber content, and complete protein. Emerging technologies such as precision fermentation, cultivated meat, and cellular agriculture provide alternative protein sources, contributing to food sustainability, circular economy, and climate change mitigation. Bio-based materials, plant-based packaging, renewable energy, food waste reduction, and regenerative agriculture are also integral to this market. Ethical eating, conscious consumption, and a plant-based lifestyle are driving factors, with investment opportunities and growth potential attracting venture capital and food industry trends, innovation hubs, and market analysis. Consumer research and product positioning are crucial for success in this dynamic sector.

Market Research Overview

The global packaged foods and meats market encompasses businesses engaged in the processing and packaging of foods and meat alternatives to ensure food safety and prolong shelf life. According to Technavio, the market's size is determined by the consolidated revenue of participating vendors. This market segment excludes manufacturers of food processing machinery and producers of packaged beverages, including alcoholic and non-alcoholic varieties. Factors driving the market's expansion include the health advantages linked to the consumption of minimally processed foods, such as plant-based protein sources like soy, pea, and wheat, which are rich in essential nutrients such as potassium, dietary fiber, folate, vitamin A, and vitamin C.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/