The Plant Based Protein Products Market is being driven by Expanding global vegan population base
The Plant Based Protein Products Market is expected to grow at a CAGR of 20.51% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 15905.7 million. The global plant-based protein products market is experiencing significant growth due to the rising health consciousness among consumers. With increasing instances of obesity and related diseases, there is a growing demand for natural, low-fat, and low-calorie food and beverage offerings. In response, market players are introducing new plant-based products that cater to this trend. The health and wellness movement is particularly popular among younger consumers, aged 18-32 years, who prioritize natural and nutritious food choices. Companies are capitalizing on this trend to expand their product portfolios and meet the evolving needs of health-conscious consumers.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
175 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Decelerate at a CAGR of 20.51% |
Market growth 2024-2028 |
USD 15905.7 million |
Market structure |
market_structure.ucfirst |
YoY growth 2023-2024(%) |
16.76 |
Key countries |
US, Germany, Canada, UK, and France |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Find out which segment is leading the market by accessing the free PDF report
The Plant-Based Protein Products Market encompasses various offerings such as Tofu, Legumes, Pea Protein, and alternatives like plant-based burgers, sausages, meatless chicken, and fish substitutes. These products cater to consumers prioritizing environmental sustainability and animal welfare. Soybeans and the ready-to-eat segment are popular choices. Nutritional values, amino acids, and sodium levels are key considerations. Food allergies are addressed with offerings like pumpkin seed protein. This market appeals to vegans, those on a healthy diet, fitness enthusiasts, and health-conscious consumers seeking muscle-building properties and weight control.
The global packaged foods and meats market encompasses businesses engaged in food processing to ensure food safety and increase product longevity. According to Technavio, the market's size is determined by the consolidated revenue of the participating vendors. This market excludes providers of food processing machinery and those specializing in packaged alcoholic and non-alcoholic beverages. Factors fueling the market expansion include the health benefits linked to the consumption of minimally processed foods, such as tofu, legumes, and pea protein, which are rich in essential nutrients like potassium, dietary fiber, folate, vitamin A, and vitamin C. Additionally, the increasing emphasis on environmental sustainability and animal welfare concerns is driving the demand for plant-based protein products, such as plant-based burgers, in the market.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
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