Authored By: Sarah
12 Jan 2024

Pizza Market: An Ultimate Guide to a USD 217.15 Bn Revenue Upsurge 

The global pizza market is a dynamic landscape driven by diverse tastes, evolving preferences, and cultural influences. From traditional Italian styles to innovative fusion creations, pizzas cater to a wide range of palates. Rapid urbanization, changing lifestyles, and the pursuit of convenience have fueled the market's expansion, with an increasing demand for customizable options and healthier alternatives.

By 2027, as per Pizza Market Analysis, it's projected that the worldwide pizza market will hit a valuation of USD 217.15 billion, growing at a compound annual growth rate (CAGR) of 6.26% from 2023 to 2027.

When it comes to Pizza market segmentation, it can be categorized by distribution channel (quick-service restaurants, full-service restaurants, and others), type (vegetarian and non-vegetarian pizza), and geography (North America, Europe, APAC, Middle East and Africa, and South America).

What is the market of pizza?

Rising pizza consumption in developing nations like China, India, Brazil, South Africa, and Indonesia stems from increasing urbanization and incomes. Middle-class preferences for European foods, especially pizza, are on the rise, with a focus on customization. Companies are catering to health-conscious consumers by offering nutritional info and customizable options. The trend toward convenient meals due to busy schedules, especially among working women, is further boosting pizza demand. These factors strongly signal market growth for fast food like pizza in the coming.

  • As per the Pizza Market report, it has been forecasted that there will be a notable increase in market share for the Quick Service Restaurants (QSR) segment throughout the projected period. QSRs specialize in offering food items with rapid preparation and express delivery services.
  • Speaking of geography, when it comes to the fastest-growing regional segmentation, North America is projected to contribute 41% of the pizza market growth during the forecast period. Determinants that propelled this regional growth comprise the presence of various chains such as Various pizza chains like Domino, Little Caesar, Papa John International, and Papa Murphys Pizza.

Pizza Market Study and Overview [2023-2027]

Pizza Market Analysis


Global pizza chains such as Boston Pizza Royalties Income Fund, California Pizza Kitchen Inc., CEC Entertainment Concepts L.P., CICI ENTERPRISES LP, Domino’s Pizza Inc., FAT Brands Inc., Godfathers Pizza Inc., Hungry Howie Pizza, and Subs Inc., La Pinoz Pizza etc have not only influenced the market's competitive landscape but have also been instrumental in driving constant innovation and adapting swiftly to evolving consumer preferences.

Widespread presence, coupled with their emphasis on quality, convenience, and diverse menu offerings, has set a benchmark for the industry. Additionally, these chains have spurred competition, prompting local pizzerias to enhance their offerings and service standards, ultimately benefiting consumers with a broader range of choices and improved quality across the board.

Delve into an in-depth exploration of intricate market dynamics and essential insights waiting to be uncovered within our flagship Pizza Market Research Report.

Key Highlights:

  • CAGR of the market during the forecast period 2023-2027
  • Detailed information on factors that will assist pizza market growth during the next five years
  • Estimation of the pizza market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the pizza market
  • Analysis of the market’s competitive landscape and detailed information on core companies
  • Comprehensive details of factors that will challenge the growth of the pizza market players
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