Authored By: Sarah
09 Jan 2025

Latest News- Pizza Market: Quick service restaurants (QSR) is expected to lead the Distribution Channel segment during 2025-2029

The Pizza Market is being driven by Increasing consumption of pizza in developing countries

The Pizza Market is expected to grow at a CAGR of 6.8% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 70.1 billion. In the dynamic pizza market, the shift towards online ordering has significantly streamlined the ordering process for both restaurants and consumers. Compared to telephone orders, online platforms offer increased efficiency by eliminating communication errors and ensuring orders are not lost during peak hours due to engaged phone lines. Furthermore, these alliances provide valuable consumer feedback and boost order values through engaging digital menus that encourage larger purchases. To expand their reach, many pizza establishments have adopted mobile app-based food ordering systems, enabling direct meal delivery or takeaway options for customers. The growing trend towards online ordering has been instrumental in driving market expansion within the pizza industry. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

  • Distribution Channel
    • Quick service restaurants (QSR)
    • Full-service restaurants (FSR)
    • Others
  • Type
    • Non-vegetarian pizza
    • Vegetarian pizza
  • Geography
    • North America
    • Europe
    • APAC
    • Middle East and Africa
    • South America

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

  • Increasing consumption of pizza in developing countries
  • Rising popularity of fast-casual pizza restaurants
  • Growing consumer inclination toward vegan pizza

However, the market also witnesses some limitations, which are as follows:

  • Fluctuation in prices of food commodities
  • Risks associated with suppliers
  • Increasing obesity and related disease among consumers

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Market Scope in Pizza Market Research Report

Market Scope

Report Coverage

Details

Page number

198

Base year

2024

Historic period

2019-2023

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 6.8%

Market growth 2025-2029

USD 70.1 billion

Market structure

Fragmented

YoY growth 2024-2025(%)

6.3

Key countries

US, France, Canada, UK, Germany, China, Italy, India, Japan, and Brazil

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

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Research Analysis Overview

In today's market, pizzerias offer various options for vegetarians and vegans with vegetable-loaded pizzas and vegan cheeses made from plant-based ingredients. Some pizzerias even serve plant-based meats, whole wheat and gluten-free crusts. BBQ chicken, pepperoni, and gourmet pizzas continue to be popular choices. Delivery services, online ordering, and convenience stores make pizza accessible. Pizza chains prioritize sustainability and use raw materials from reputable sources for convenience and brand recognition. Additionally, side items like garlic bread, French fries, and salads are often available.

Market Research Overview

The Pizza Market encompasses Italian cuisine offerings, such as pizza, French fries, salad, and garlic bread, as well as gourmet pizzas catering to various dietary preferences. Vendors in this market produce vegetarian and vegan pizzas, adhering to plant-based diets, utilizing vegan cheese and plant-based meats. Artisanal pizzas, known for their unique flavors and authenticity, are also part of this market. Delivery services like DoorDash and Grubhub facilitate access to these offerings, expanding market reach. The market's growth is driven by the health benefits associated with minimally processed foods, including vegetables, which are rich sources of essential nutrients like potassium, dietary fiber, folate, vitamin A, and vitamin C.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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