The Parenting Apps Market is being driven by Increased digitalization of parenting
The Parenting Apps Market is expected to grow at a CAGR of 16.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 1142.9 million. In the contemporary family landscape, governments worldwide are acknowledging the role of technology in enhancing parenting experiences. For instance, UNICEF, in partnership with Uzbekistan's Ministries of Health and Preschool Education, launched the Bebbo app, their inaugural mobile parenting solution. This free app caters to parents and caregivers of children aged zero to six, offering expert guidance on diverse child health and development topics. These areas encompass nutrition, breastfeeding, early learning, play, responsive parenting, protection, and safety.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
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Report Coverage |
Details |
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Page number |
241 |
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Base year |
2024 |
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Historic period |
2019-2023 |
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Forecast period |
2025-2029 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 16.2% |
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Market growth 2025-2029 |
USD 1142.9 million |
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Market structure |
market_structure.ucfirst |
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YoY growth 2024-2025(%) |
14.2 |
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Key countries |
US, China, Japan, Germany, India, UK, South Korea, Canada, France, and Italy |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Modern parents turn to innovative parenting apps for expert guidance, developmental milestone tracking, schedule planning, and community engagement. These apps offer sleep monitors, milestone trackers, digital communities, online consultation, emotional support, and AI-driven guidance for early childhood development. Educational apps, interactive games, language development tools, and storytelling apps promote learning and parent-child bonding. Features include organizational tools like reminders, educational content, and parenting responsibilities assistance. Android system compatibility ensures accessibility for caregivers.
The parenting apps market falls under the broader application software sector within the global IT software industry. This segment encompasses solutions designed for specialized consumer applications, including developmental milestone trackers, schedule planning tools, digital communities, online consultation services, and emotional support platforms. Technavio's market analysis calculates the market size based on the combined revenue of companies providing these software applications. These businesses contribute to the application software market, which excludes those engaged in interactive home entertainment, database management, and systems software.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
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