Authored By: Sarah
11 Mar 2025

Middle East and Africa Paint and Coatings Market Analysis and Forecast 2024-2028

The Middle East and Africa (MEA) paint and coatings market is projected to grow by USD 2.38 billion, achieving a CAGR of 3.9% between 2023 and 2028. The market growth is driven by expansion in the real estate and construction sectors, along with the increasing use of water-borne coating technology that adheres to global technical standards. Infrastructural developments and public investments further accelerate market demand.Sustainable buildings are gaining traction, increasing the need for energy-efficient coatings that enhance insulation and reduce energy consumption. Climate resistance is a crucial factor, as extreme weather conditions necessitate coatings with superior durability. A notable market trend is the rising adoption of solar reflective coatings, which improve energy efficiency and mitigate heat absorption

Paint And Coatings Market in Middle East and Africa 2024-2028

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Market Segmentation

By Application

  • Architecture
  • Packaging
  • Wood
  • Transport
  • Others

Regional Market Trends

Middle East and Africa

Countries:

  • South Africa
  • Egypt

The Middle East and Africa (MEA) market is experiencing robust growth due to expanding construction activities and rising demand for energy-efficient facades. Iconic architectural structures such as the Burj Khalifa, Palm Islands, and The World Islands require continuous maintenance, increasing the need for high-performance coatings.

The automotive industry also fuels market growth, as rising motor vehicle sales necessitate protective coatings. Radiation-cured and powder coatings are preferred for their quick curing properties and durability. Additionally, waterborne coatings are gaining prominence due to their eco-friendly composition and low VOC emissions.

The MEA construction sector’s GDP is projected to rise, further boosting demand for paint and coatings across commercial and residential applications.

Market Dynamics

Market Driver

  • Growth in the Real Estate and Construction Industry

    • The expansion of real estate and construction is a key factor driving demand for architectural paint and coatings.
    • Urbanization and infrastructural investments are boosting market growth, particularly in developing nations.
    • Architectural coatings are widely used in construction and structural applications due to their durability, color retention, and gloss retention.

Market Trends

  • Implementation of Solar Reflective Coatings

    • Solar reflective coatings are increasingly adopted for their energy-saving properties.
    • These coatings reflect infrared radiation, reducing heat absorption and mitigating the heat island effect.
    • Acrylic waterborne coatings, such as those by Jazeera Paints, are highly effective due to their high solar reflectivity and long-lasting performance.
    • Compliance with global technical standards is essential for ensuring climate resistance.

Market Challenge

  • Increasing Use of Glass in Buildings

    • Glass is becoming a preferred material over traditional paints and cement due to its eco-friendliness and energy efficiency.
    • Modern commercial buildings such as shopping malls and office spaces are incorporating glass facades, reducing reliance on paint-based coatings.
    • Advanced glass technologies offer benefits like solar control, noise reduction, and fire resistance, creating competition for traditional paint and coatings.

Market Research Overview

The Middle East paint market and the Africa coatings industry are experiencing steady growth, driven by increasing construction coatings demand and rising investments in infrastructure. Rapid urbanization paint trends in regions such as Saudi Arabia and the UAE are fueling demand for architectural paint solutions that enhance both aesthetics and durability. Additionally, the South Africa paint demand is surging due to expanding real estate projects and stringent paint industry regulations promoting low-VOC alternatives. The market is also witnessing a shift towards eco-friendly paints, with waterborne coatings technology gaining traction as a sustainable alternative to solvent-based paints. Furthermore, growing environmental awareness has heightened the focus on paint market sustainability, influencing key industry players to innovate and develop coatings that meet global regulatory standards.

Key Players

  • Akzo Nobel NV
  • Asian Paints Ltd.
  • Axalta Coating Systems Ltd.
  • BASF SE
  • Bin Dasmal Group
  • BM Middle East FZC
  • Caparol Paints LLC
  • Easa Saleh Al Gurg Group
  • Jazeera Paints Co.
  • Jotun AS
  • Kansai Paint Co. Ltd.
  • NATIONAL PAINTS FACTORIES CO. LTD.
  • Nippon Paint Holdings Co. Ltd.
  • PPG Industries Inc.
  • RAR Holding Group
  • Ritver
  • RPM International Inc.
  • Spectrum Industries LLC
  • The Sherwin-Williams Co.
  • Wellcoat Paints

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Research Analysis Overview

The paint and coatings trends indicate robust expansion across various industries, particularly in industrial coatings applications and the protective coatings market. The automotive coatings growth is also accelerating as vehicle manufacturers seek high-performance coatings for enhanced durability. In the oil and gas coatings sector, advanced formulations are being developed to withstand harsh environmental conditions, further driving market growth. The rising demand for infrastructure coatings needs aligns with government initiatives aimed at modernizing public and private properties. Additionally, continuous UAE coatings innovation is leading to the development of advanced protective solutions tailored for extreme climates. The coatings market forecast suggests sustained growth, with industry leaders prioritizing research and development to create coatings that balance performance, sustainability, and regulatory compliance.

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