Technavio, a leading provider of market research reports, has released its latest study on Packaged Croissant Market. This report offers a comprehensive analysis of the current market trends, emerging opportunities, and key challenges.
The Packaged Croissant Market, as per Technavio, falls under the Global Food Products segment of the expansive Global Food, Beverage, and Tobacco Market. This sector encompasses food processing vendors, focusing on food processing to ensure food safety and prolong product shelf life. Market size is determined by the consolidated revenue of these market participants, excluding food processing equipment manufacturers and producers of packaged alcoholic and non-alcoholic beverages, including mineral waters. - The Packaged Croissant Market is experiencing significant growth, fueled by the Growing demand for convenience food. Businesses are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
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The market size is estimated to grow by USD 1853.37 million, at a CAGR of 4.57% during the forecast period. Rising disposable income among people | Rising availability of RTE food products through online platforms | Increasing popularity of artisanal and regional flavors
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The European packaged croissant market holds a significant market share in the global bakery industry. With a robust network of established bakeries and chains, Europe leads in innovation, consumer preferences, and distribution channels. The region's high consumption rate of bread, rolls, and cookies is surpassed by the increasing demand for packaged croissants due to their convenience and delightful sweet taste. Factors driving market growth include rising disposable income, consumer preference for convenience foods, and the demand for healthier options.
The packaged croissant market encompasses a wide range of products, including chocolate-filled, plain, and various flavors. These items are sold in retail establishments such as convenience stores and supermarkets. Independent retailers and online retailers also play a significant role in the market. The market segmentation includes Danish pastries, frozen croissants, and shelf-stable croissants. Strict regulations ensure stringent quality control, with product recalls a possibility in case of non-compliance. Brands like Mini Filled Croissants adhere to heart health guidelines, offering reduced saturated fat options to mitigate adverse health effects. Metropolitan areas witness high demand for these baked goods due to their convenience and buttery flavor with a flaky texture. The World Bank reports that the French & Austrian influence on pastry-making continues to shape the global packaged croissant market. Key players in the market focus on innovation and product development to cater to diverse consumer preferences.
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