Research Expert: Sarah Overall
  • Published: Jun 2025
  • Pages: 150
  • SKU: IRTNTR75281

  • Latest News- Over-The-Counter (OTC) Drug Market: Offline is expected to lead the Distribution Channel segment during 2025-2029

    The Over-The-Counter (OTC) Drug Market is being driven by New product launches in global over-the-counter (OTC) drug market

    The Over-The-Counter (OTC) Drug Market is expected to grow at a CAGR of 6% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 59.6 billion. The global geriatric population is projected to expand significantly, with an anticipated increase of approximately 1.5 billion individuals aged 65 years and above by 2050, as per the World Health Organization (WHO). This demographic trend is particularly noticeable in developing countries, including China, India, Japan, Bangladesh, and South Korea. Geriatric individuals often grapple with various health issues such as cancer, diabetes, high blood pressure, and blood sugar imbalances. To manage these conditions, they frequently require medication at specified intervals. Over-the-counter (OTC) drugs are sometimes preferred by the elderly population to alleviate their symptoms, making the OTC drug market a crucial sector in addressing the healthcare needs of the aging population. 

    Get more information on Over-The-Counter (OTC) Drug Market by requesting a sample report

    Which Factors Are Causing a Surge in Market Growth?

    The market is segmented based on

    • Distribution Channel
      • Offline
      • Online
    • Route Of Administration
      • Oral
      • Topical
      • Parenteral
    • Formulation
      • Tablets and capsules
      • Liquids and syrups
      • Creams and ointments
      • Powders
      • Sprays and drops
    • Geography
      • North America
        • Canada
        • Mexico
        • US
      • Europe
        • Germany
        • UK
        • France
        • Italy
      • Asia
        • China
        • India
        • Japan
      • Rest of World (ROW)

      According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

      • New product launches in global over-the-counter (OTC) drug market
      • Rising prevalence of diseases and OTC drug use
      • Favorable regulatory framework for OTC drugs

      However, the market also witnesses some limitations, which are as follows:

      • Price sensitivity issues associated with OTC drugs
      • Disadvantages associated with OTC drugs
      • Intake of wrong medication due to incorrect self-diagnosis

      Benefits of Buying Global Over-The-Counter (OTC) Drug Market Research Report by Technavio

      Rich Experience: 20+ years leading global market research, trusted insights across industries.

      Unlock Business Potential with Technavio: Maximize ROI with Technavio's tailored market research: deep dives and actionable insights.

      Your Guide to Market Success: Empower your business with Technavio's market research and future-proof your decisions.

      Market Scope in Over-The-Counter (OTC) Drug Market Research Report

      Market Scope

      Report Coverage

      Details

      Page number

      228

      Base year

      2024

      Historic period

      2019-2023

      Forecast period

      2025-2029

      Growth momentum & CAGR

      Accelerate at a CAGR of 6%

      Market growth 2025-2029

      USD 59.6 billion

      Market structure

      fragmentation

      YoY growth 2024-2025(%)

      5.7

      Key countries

      China, Germany, Japan, US, Canada, UK, France, India, Italy, and Mexico

      Competitive landscape

      Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

      Find out which segment is leading the market by accessing the free PDF report

      Research Analysis Overview

      The Over-The-Counter (OTC) Drug Market encompasses a wide range of treatments for both chronic and acute conditions. Efficacy, dosage guidelines, and treatment protocols are crucial for ensuring optimal patient outcomes. Side effects, drug monitoring, and adverse event reporting are essential for managing risks. Public health and disease management are key focus areas, particularly for chronic conditions. Patient education, health literacy, and consumer behavior play significant roles in effective use of OTC drugs. Generic drug approval, post-market surveillance, and intellectual property rights impact market dynamics. Health insurance, medication assistance programs, and healthcare access influence consumer access to OTC drugs. Global health and international regulations shape the OTC drug landscape. Personalized medicine and targeted therapies offer new opportunities for product differentiation and brand loyalty. Product lifecycle management is crucial for maximizing revenue and managing risks throughout a product's life.

      Market Research Overview

      The Over-The-Counter (OTC) drug market encompasses a range of products, including cough suppressants, sleep aids, dietary supplements, herbal remedies, homeopathic remedies, and first-aid kits. These offerings fall under the broader umbrella of the global pharmaceuticals market, which comprises entities involved in Research and Development (R&D) or production of generic drugs, non-generic drugs, and veterinary drugs. According to Technavio, the healthcare market size is determined by the collective revenue generated by manufacturers and providers of equipment, supplies, pharmaceuticals, biotechnology, and life sciences tools and services. The expansion of the global pharmaceuticals market will be fueled by several key factors, including the increasing global population aging. By 2050, approximately one-quarter of the US population and by 2030 in Europe, are projected to be over the age of 60 years.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


      Contacts

      Technavio Research
      Jesse Maida
      Media & Marketing Executive
      US: +1 844 364 1100
      UK: +44 203 893 3200
      Email: media@technavio.com
      Website: www.technavio.com/

      Read News Read Less
      Interested in this report?
      Get your sample now!

    Safe and Secure SSL Encrypted

    Technavio

    • 2500 USD

    [5 reports/month/user]

    • 5000 USD

    close
    • Basic Plan [5000 USD/Year]:

      Single User
      Download 5 Reports/Month
      View 100 Reports/Month
      Add upto 3 Users at 625 USD/user

    • Teams Plan [7500 USD/Year]:

      5 User
      Download 5 Reports/Month/User
      View 100 Reports/Month/User
      Add upto 30 Users at 500 USD/user

    *You can upgrade to Teams plan at Subscription page

    close
    • Single:

      One user only.
      Quick & easy download option

    • Enterprise:

      Unlimited user access (Within your organization).
      Complimentary Customization Included

    *For Enterprise license, go to checkout page

    Technavio Get the report (PDF) sent to your email within minutes.