Authored By: Sarah
11 Jul 2024

 Online Tutoring Services Market in India Size to grow by USD 19.11 billion between 2024-2028

According to a research report “ Online Tutoring Services Market in India” by Courses (STEM courses, Language courses, Other) End-user (Higher education, K-12) Geography (APAC)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 19.11 billion, at a CAGR of  23.31% during the forecast period. The education sector in India has witnessed significant growth in expenditure due to the increasing awareness among students and parents regarding the importance of quality education. This trend is particularly evident in the online tutoring market, where the competition is intensifying and the demand for preparation for entrance exams for higher education is driving up spending. Notable companies like BYJU'S, a market leader in online tutoring services, have experienced remarkable success, reaching a valuation of USD1 billion in just seven years. Furthermore, user bases of startups such as Meritnation have surpassed the 10 million mark, underscoring the market's potential.

Browse market data tables, figures, and in-depth TOC on “Online Tutoring Services Market in India” by Courses (STEM courses, Language courses, Other) End-user (Higher education, K-12) Geography (APAC) Global Forecast to 2028. Download Free Sample


By Courses, the STEM courses segment is projected to dominate the market size in 2024

The Indian online tutoring services market is projected to expand significantly within the forecast period, primarily driven by the higher education sector. Students are increasingly utilizing these services for entrance exam preparation, such as the IIT-JEE and CAT. The convenience and accessibility of online tutoring services are key factors attracting students. Moreover, these services tailor their curricula to align with updated courses and test papers, thereby enhancing their appeal. Additionally, the proliferation of robust Internet connections and smart devices will further fuel the adoption of online education.

By End-user, Higher education  segment is expected to hold the largest market size for the year 2024

The Indian market for online tutoring services focusing on STEM courses is projected to expand significantly during the forecast period. With STEM-based professions being among the highest-paying and most respected worldwide, the importance of STEM education is underscored at all levels, from primary to higher education. Educational institutions prioritize STEM subjects in their curricula and examination patterns. The escalating demand for superior education and the fierce competition among students have fueled the necessity for enrolling in tutoring services. India, as one of the world's most populous countries, boasts a substantial youth population, further accentuating the market potential for online STEM tutoring services.

APAC is forecasted to hold the largest market size by region in 2024


The Online Tutoring Services Market in India growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:

  • Aakash Educational Services Ltd.
  • Chegg Inc.
  • Edugraff Pty Ltd.
  • Indiavidual Learning Ltd.
  • Eupheus Learning
  • Gurusiksha
  • Gyankosh Solutions Pvt. Ltd.
  • Khan Academy Inc.
  • Preply Inc.
  • SSSI Tutoring Services
  • TakeLessons Inc.
  • Think and Learn Pvt. Ltd.
  • TPR Education LLC
  • Tute Education Ltd.
  • Inc.
  • TutorEye Inc.
  • Vagupu Inc.
  • Varsity Tutors LLC
  • Vedantu Innovations Pvt. Ltd.

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Research Analysis Overview

The Online Tutoring Services Market in India has witnessed significant growth in recent years, particularly in the realm of higher education. With enrollment in degree programs on the rise, the demand for Subject Tutoring Services and Test Preparation Services has surged. These digital platforms offer personalized learning experiences, catering to students' unique needs and learning styles. Higher education institutions, Open Universities, and Online Learning Platforms have embraced technology to provide structured and on-demand tutoring in various subjects, including Mathematics, Engineering, Technology, Science, Language Courses, and more. Experts offer virtual classroom sessions, making education accessible to students in regional languages and remote areas. These platforms have become a revenue-generating solution for teachers, providing them with an opportunity to reach a larger audience and share their expertise. Short-term courses and on-demand tutoring sessions offer flexibility, while long-term courses provide a comprehensive learning experience. Counseling services are also available, ensuring students receive holistic support in their academic journey. The future of education lies in the integration of technology, personalization, and expert guidance, making online tutoring services an essential component of the educational landscape. In summary, the Online Tutoring Services Market in India is a dynamic and growing industry, providing students with access to quality education, flexibility, and personalized learning experiences. It caters to the needs of students in K-12 and higher education, making education accessible to all, regardless of location or language.

Market Research Overview

The Teaching-Learning system in India has undergone a significant transformation with the advent of the Internet generation. Online tutoring services have emerged as a popular alternative to traditional classrooms, offering educational content designed for various learners, including those with autism and attention deficit disorder. The instructional design of these services caters to non-traditional learners, providing personalized learning experiences through software and hardware. The market for online tutoring services in India is vast, with a focus on test preparation for standardized examinations like SAT, Common Admission Test, and entrance exams for higher education enrollment in degree programs. STEM education, especially in subjects like Mathematics, Engineering, and Technology, is a major revenue-generating area. Online learning platforms offer workshops, seminars, and private institutes, schools, and colleges the opportunity to provide instruction to students with high-speed internet connections and smartphones and devices. Technical problems are addressed through forums and expert help. The market also includes on-demand and structured tutoring services, microlearning, and long-term and short-term courses in various subjects, including language courses. AI and data analytics personalize the learning experience, making online tutoring a more effective and efficient alternative to traditional classrooms. Despite the advantages, online tutoring faces challenges such as bandwidth and internet connection issues, and the emotional connection and interaction between learners and teachers may not be the same as in traditional classrooms. However, the benefits of online tutoring, such as flexibility, affordability, and access to a wider range of educational resources, make it an attractive option for students and teachers alike.


Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200

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