Authored By: Sarah
03 Mar 2025

Latest News- Online Toys And Games Retailing Market: Activity and ride-on toys is expected to lead the Product segment during 2025-2029

The Online Toys And Games Retailing Market is being driven by The increasing demand for multipurpose toys and games

The Online Toys And Games Retailing Market is expected to grow at a CAGR of 8.7% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 33197.7 million. Interactive technologies, such as Near-field communication (NFC) connections, holograms, augmented reality, and robotics, are revolutionizing the toys and games industry. These advanced technologies enable children to engage in more creative and customized play experiences. For instance, Spin Master's Meccanoid build-it-yourself robot kit allows users to construct a Meccano-style robot and bring it to life, while Lego Fusion lets kids build toys using real Lego bricks and then use them to play through mobile applications. These innovative products are expected to fuel the expansion of the global online toys and retailing market during the forecast period. 

Get more information on Online Toys And Games Retailing Market by requesting a sample report

Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

  • Product
    • Activity and ride-on toys
    • Infant and pre-school toys
    • Plush toys
    • Games and puzzles
    • Others
  • Application
    • School age children and teens
    • Infants and toddlers
  • Price Range
    • Economy
    • Mid-range
    • Premium
  • Material
    • Plastic
    • Electronic components
    • Wood
    • Hybrid materials
    • Others
  • Geography
    • APAC
      • China
      • India
      • Japan
      • South Korea
    • North America
      • Canada
      • US
    • Europe
      • Germany
      • UK
      • France
      • Italy
    • South America
      • Middle East and Africa

      According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

      • The increasing demand for multipurpose toys and games
      • In-sync mobile and traditional games
      • Growing influence of movies and shows

      However, the market also witnesses some limitations, which are as follows:

      • Short life of merchandise and collectibles
      • Increasing popularity of e-games
      • Strict government regulations

      Benefits of Buying Global Online Toys And Games Retailing Market Research Report by Technavio

      Rich Experience: 20+ years leading global market research, trusted insights across industries.

      Unlock Business Potential with Technavio: Maximize ROI with Technavio's tailored market research: deep dives and actionable insights.

      Your Guide to Market Success: Empower your business with Technavio's market research and future-proof your decisions.

      Market Scope in Online Toys And Games Retailing Market Research Report

      Market Scope

      Report Coverage

      Details

      Page number

      249

      Base year

      2024

      Historic period

      2019-2023

      Forecast period

      2025-2029

      Growth momentum & CAGR

      Accelerate at a CAGR of 8.7%

      Market growth 2025-2029

      USD 33197.7 million

      Market structure

      market_structure.ucfirst

      YoY growth 2024-2025(%)

      7.4

      Key countries

      US, China, Canada, Japan, UK, India, Germany, South Korea, Italy, and France

      Competitive landscape

      Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

      Request Free Sample

      Find out which segment is leading the market by accessing the free PDF report

      Research Analysis Overview

      The Online Toys and Games Retailing Market encompasses a vast array of products that foster childhood development through experiential learning. Toy-based pedagogy promotes hands-on learning, enhancing fine motor skills, cognitive development, emotional growth, and creative thinking. Indigenous and digital toys, board games, and play-based learning tools offer curriculum-relevant, educational experiences. Students develop critical thinking, problem-solving, decision-making, communication, adaptability, socioemotional skills, self-awareness, self-management, and relationship skills. Interactive activities, exploration, and creativity are encouraged, enhancing patterns, symmetry, spatial awareness, coordination, and physical skills. Teaching methods and classroom activities are designed to maximize student learning and social interaction, fostering hand-eye coordination and communication skills.

      Market Research Overview

      The global broadline retail market, encompassing revenue from general merchandise providers such as online retailers and marketplaces, department stores, and discount merchandisers, is experiencing significant growth. Factors driving this expansion include the increasing use of advanced mobile devices and high Internet penetration, facilitating on-demand access to consumer discretionary merchandise, including toys and games. This trend aligns with the growing emphasis on childhood education and toy-based pedagogy, promoting hands-on learning and the development of fine motor skills and cognitive abilities. Online retailers catering to this sector are poised to benefit from the rising demand for educational and engaging toys and games that support cognitive development and learning.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


      Contacts

      Technavio Research
      Jesse Maida
      Media & Marketing Executive
      US: +1 844 364 1100
      UK: +44 203 893 3200
      Email: media@technavio.com
      Website: www.technavio.com/

      Read News Read Less
      Interested in this report?
      Get your sample now!

      Safe and Secure SSL Encrypted

      Technavio

      • 2500 USD

      [5 reports/month/user]

      • 5000 USD

      close
      • Basic Plan [5000 USD/Year]:

        Single User
        Download 5 Reports/Month
        View 100 Reports/Month
        Add upto 3 Users at 625 USD/user

      • Teams Plan [7500 USD/Year]:

        5 User
        Download 5 Reports/Month/User
        View 100 Reports/Month/User
        Add upto 30 Users at 500 USD/user

      *You can upgrade to Teams plan at Subscription page

      close
      • Single:

        One user only.
        Quick & easy download option

      • Enterprise:

        Unlimited user access (Within your organization).
        Complimentary Customization Included

      *For Enterprise license, go to checkout page

      Technavio Get the report (PDF) sent to your email within minutes.