The Non-Alcoholic Beverages Market is being driven by Frequent product launches by companies
The Non-Alcoholic Beverages Market is expected to grow at a CAGR of 5.4% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 294.8 billion. The non-alcoholic beverages market is witnessing a notable surge, driven by the rising consumer preference for sustainable packaging solutions. With increasing eco-consciousness, there is a growing demand for beverages housed in environmentally friendly containers. In response, industry players are investing in innovative, eco-friendly packaging alternatives, such as plant-based bottles, aluminum cans with increased recycled content, and ocean-bound plastic packaging. Notably, PET bottles are now being engineered with 100% recyclable plastic, offering lighter weight and reduced carbon emissions compared to traditional glass containers. For instance, The Coca-Cola Company is leading the charge by introducing eco-friendly packaging options, such as its PlantBottle, which is made from up to 30% plant-based material.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
218 |
Base year |
2024 |
Historic period |
2019-2023 |
Forecast period |
2025-2029 |
Growth momentum & CAGR |
Accelerate at a CAGR of 5.4% |
Market growth 2025-2029 |
USD 294.8 billion |
Market structure |
fragmentation |
YoY growth 2024-2025(%) |
5.1 |
Key countries |
US, China, Germany, Canada, India, UK, France, Italy, Brazil, Japan, US, China, Germany, UK, Japan, India, The Netherlands, France, Mexico, and South Korea |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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The Non-Alcoholic Beverages Market is characterized by the use of various ingredients such as flavor compounds, natural extracts, fruit concentrates, vegetable juices, tea extracts, coffee extracts, and herbal extracts. Manufacturers employ advanced processing techniques like aseptic processing, high-pressure processing, and UV sterilization for ensuring product quality and safety. Market research, consumer surveys, and sensory evaluation are essential for product development and lifecycle management. Distribution networks, inventory management, sales forecasting, and pricing models are crucial for successful marketing. Digital, social media, and content marketing strategies are employed for brand promotion. Sustainability initiatives, packaging innovations, recycling programs, and waste management are key focus areas for reducing environmental impact and improving carbon footprint, water usage, and energy consumption. Ethical, responsible, and local sourcing practices are prioritized for health claims and nutritional labeling, while regulatory compliance is ensured through rigorous quality control testing.
The global soft drinks and non-alcoholic beverages market encompasses various segments, including carbonated beverages, juices and juice concentrates, bottled water, functional beverages, sports drinks, and others. These segments consist of carbonated soft drinks, juice drinks, ready-to-drink tea, ready-to-drink coffee, bottled water, flavored water, energy drinks, plant-based beverages, prebiotic and probiotic drinks, soy-based drinks, dairy-based drinks, and specialty drinks. Technavio's market analysis calculates the market size based on the combined revenues of manufacturers in these sectors, excluding sales from dispensing equipment. Factors propelling market growth include the continuous influx of innovative products and new launches.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
Media & Marketing Executive
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