The Nail Care Products Market is being driven by Availability of non-toxic solutions for nail care
The Nail Care Products Market is expected to grow at a CAGR of 4.3% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 5961.4 million. In the beauty industry, there is a burgeoning trend towards personalized home salon services, particularly in markets such as North America, Europe, and APAC. Over the past decade, the proliferation of app-based salon service providers offering at-home grooming solutions has accelerated. These platforms enable consumers to effortlessly order a range of salon services, including nail care, and receive them at their preferred location. One notable player in this sector is Housejoy, a home and personal salon service provider based in India. Housejoy's comprehensive offerings encompass nail care, overall grooming, and spa services. To encourage repeat business, Housejoy provides a selection of grooming and pampering packages, such as the Monthly Essential Package, Monthly Grooming Package, Tip to Toe Package, and Manicure, enabling clients to increase their frequency of services.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
182 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 4.3% |
Market growth 2024-2028 |
USD 5961.4 million |
Market structure |
market_structure.ucfirst |
YoY growth 2023-2024(%) |
4.06 |
Key countries |
US, China, Germany, India, and UK |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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The Nail Care Products market encompasses a range of offerings including Nail Polishes, Strengtheners, Removers, Cuticle Creams, Manicures, and Pedicures. Fashion-forward trends like Nail Art have fueled demand, with social media platforms driving popularity. Technological integration offers virtual try-on experiences, while Millennials and Gen-Z, working women, and college-going girls prioritize personal grooming. Synthetic, paraben-free, phthalate-free options cater to health-conscious consumers. Disposable incomes enable purchases of grooming products at beauty salons and from beauticians, with Dip Powder Manicures gaining traction.
The global market for nail care products, encompassing nail strengtheners, cuticle creams, nail serums, gel topcoats, nail sealants, nail overlays, artificial tips, nail sculpting gels, nail cleansers, nail conditioners, and soak-off gels, falls under the broader category of household and personal care products. According to Technavio, the global market size for these products is determined by the combined revenue generated by their manufacturers. Factors driving growth in this sector include the increasing disposable income of consumers, leading to higher expenditure on discretionary items, such as luxury and lifestyle-related products.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
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