The Muffins Market is being driven by Growing demand for portion-snacking products
The Muffins Market is expected to grow at a CAGR of 3.54% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 1503.1 million. The health-conscious consumer trend has significantly influenced the food and beverage industry, including the bakery sector. To cater to this market demand and distinguish their offerings, vendors are producing muffins using whole wheat, whole grains, or multigrain flour. These healthy alternatives not only meet consumers' nutritional needs but also reduce calorie content. Additionally, the inclusion of fruits and chia seeds as healthy extras further enhances the nutritional value of muffins, making them a more appealing choice for health-focused consumers.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
166 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 3.54% |
Market growth 2024-2028 |
USD 1503.1 million |
Market structure |
market_structure.ucfirst |
YoY growth 2023-2024(%) |
3.38 |
Key countries |
US, China, UK, Germany, and France |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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The Muffins Market is witnessing a shift towards healthier options with the use of whole grains and natural ingredients. Bakery ingredients now include sugar substitutes and healthier alternatives for those at risk of cardiovascular diseases. In-store bakeries and packaged muffins showcase innovative food products with private label brands and unusual ingredients. Savory muffins made from minimally-processed ingredients and novel desserts are gaining popularity. Supply channels focus on delivering fresh and healthy bakery items to mitigate health adversities.
The global market for packaged foods and meats caters to vendors engaged in food processing to ensure food safety and increase product longevity. According to Technavio, the market's size is determined by the consolidated revenue of participating companies. This market excludes equipment manufacturers and producers of packaged beverages, including alcoholic and non-alcoholic varieties. Factors fueling the market's expansion include the health benefits linked to the consumption of minimally processed foods, such as whole grains, sugar substitutes, and non-conventional ingredients, which are integral to the production of bakery items like muffins and novel desserts. Additionally, the increasing demand for healthier options, including private label products, and the proliferation of organized retail stores contribute to the market's growth. Cardiovascular disease prevention through the intake of these healthier options is another significant driver.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
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