Latest News- Milk Protein Concentrates Market: Dairy products is expected to lead the Product segment during 2025-2029

The Milk Protein Concentrates Market is being driven by Growing infant formula market

The Milk Protein Concentrates Market is expected to grow at a CAGR of 5.6% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 1106.8 million. In today's health-conscious world, there is a growing consumer base seeking nutritious and protein-rich food and beverages. The rising concern over health issues such as obesity, malnutrition, and weak immune systems has led to an increase in demand for high-protein products. Milk Protein Concentrates (MPCs) are gaining popularity as they offer a rich source of essential nutrients. These concentrates are used extensively in the production of dietary supplements, sports nutrition products, and ready meals, making them a significant contributor to the market growth. The demand for MPCs is expected to continue rising as consumers prioritize their health and wellness. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Dairy products
  • Nutritional products
  • Others
• Distribution Channel
  • Offline
  • Online
• Type
  • MPC 40
  • MPC 50
  • MPC 60
  • MPC 70
  • MPC 80 and above
• Source
  • Powder
  • Liquid
• Geography
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing infant formula market
• Increase in promotional and marketing initiatives
• Rise in online sales of milk protein concentrates

However, the market also witnesses some limitations, which are as follows:

• Growing preference for plant-based protein products
• Stringent regulations
• Presence of counterfeit products for milk protein concentrates

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Market Scope in Milk Protein Concentrates Market Research Report

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Research Analysis Overview

Milk Protein Concentrates (MPC) market caters to various consumer segments, including athletes, bodybuilders, seniors, vegetarians, and vegans, seeking muscle repair, maintenance, and growth. These proteins, derived from milk, offer benefits for metabolism, digestion, and muscle synthesis. For weight loss enthusiasts, MPC-based shakes, snacks, and bars are cost-effective alternatives to incomplete plant-based sources. Health-conscious consumers, particularly women, incorporate MPC into their breakfast or lunch for overall health and recovery after workouts. Runners, crossfitters, and other active individuals also rely on MPC supplements for enhanced performance and muscle recovery. Rich food sources of MPC include whey, which is known for its benefits in muscle growth and synthesis. MPC is also suitable for individuals with protein deficiency and those following high-protein diets.

Market Research Overview

The Milk Protein Concentrates (MPC) market within the food and beverage industry is experiencing significant growth due to the increasing demand for functional foods and beverages with immune-boosting properties. MPCs offer numerous health benefits, including improved immune function and enhanced nutritional value. These concentrates are derived from milk through a process that removes water, resulting in a high-protein powder. The global market for packaged foods and meas, which includes vendors involved in food processing to enhance shelf life and eliminate microorganisms, is expected to grow due to the rising consumer preference for healthier food options. This market, valued at billions of dollars, does not include manufacturers of food processing equipment or producers of packaged alcoholic and non-alcoholic beverages. The health benefits associated with minimally processed foods, such as MPCs, are driving the growth of this market, making it a lucrative space for businesses in the food and beverage sector.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/