Latest News- Mattress Market: Offline is expected to lead the Distribution Channel segment during 2024-2028

The Mattress Market is being driven by Growing demand for smart mattresses

The Mattress Market is expected to grow at a CAGR of 10.57% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 30.6 billion. In the global mattress market, vendors employ diverse strategies to boost product adoption among commercial and individual consumers. One effective approach is providing customized mattress models as an added value service. By catering to unique customer requirements, convenience, and support, companies strengthen client relationships. Furthermore, consumers may seek mattresses that deviate from standard sizes due to space constraints in their homes or establishments. Additionally, individuals with back issues necessitate specialized mattress modifications to ensure adequate support during sleep. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Offline
  • Online
• Product
  • Innerspring mattress
  • Memory foam mattress
  • Latex mattress
  • Others
• Geography
  • APAC
    • China
    • India
  • North America
    • Canada
    • US
  • Europe
    • Germany
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing demand for smart mattresses
• Rising popularity of eco-friendly mattresses
• Effective branding and advertising of mattresses

However, the market also witnesses some limitations, which are as follows:

• Fluctuating raw material prices and high manufacturing costs
• Growing threat from counterfeit mattresses
• Health and allergen concerns associated with mattresses

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Market Scope in Mattress Market Research Report

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Research Analysis Overview

The mattress market caters to the growing demand for sleep health and wellness in urban areas, offering specialized mattresses such as orthopaedic, foam, spring, and latex options. These mattresses provide a comfortable sleeping surface with proper support and weight distribution, addressing common issues like pressure points, sleep apnea, and acid reflux. Various sizes and firmness levels ensure a restful night's sleep for different sleep positions and preferences. Advanced technologies like adjustable beds, smart beds, and integration with smart homes and entertainment systems add to the luxurious lifestyle.

Market Research Overview

The mattress market, a segment of the broader household products industry, is experiencing significant growth due to various factors. Urbanization and the increasing focus on health and wellness have led to a heightened demand for specialized mattresses, such as orthopaedic and foam mattresses. These mattresses cater to specific health needs, offering superior comfort and support. The market is further propelled by the rise of e-commerce platforms, which provide consumers with the convenience of shopping from the comfort of their homes. Mattresses come in various materials, including springs, latex, and foam, and can be paired with bed frames for a comfortable sleeping surface. The global mattress market is expected to expand substantially due to these trends and the convenience offered by online sales channels.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/