The Liquorice Market is being driven by Growing demand for food and beverages with herbal ingredients
The Liquorice Market is expected to grow at a CAGR of 6.4% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 763.5 million. The global liquorice market has witnessed significant growth in the demand for herbal liquorice products due to their immunity-boosting properties. The enzymes found in liquorice plant roots, such as glycyrrhizin, stimulate the production of lymphocytes and macrophages, which are crucial for the body's natural defense against harmful microbes, pollutants, and allergens. In developed markets like the US, Canada, and the UK, the consumption of herbal supplements is on the rise due to increasing health consciousness. The growing prevalence of obesity and inflammatory health conditions in these regions is driving consumers towards functional foods and beverages that offer immunity benefits.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
248 |
Base year |
2024 |
Historic period |
2019-2023 |
Forecast period |
2025-2029 |
Growth momentum & CAGR |
Accelerate at a CAGR of 6.4% |
Market growth 2025-2029 |
USD 763.5 million |
Market structure |
fragmentation |
YoY growth 2024-2025(%) |
5.6 |
Key countries |
US, China, Germany, Canada, India, South Korea, France, Japan, Italy, Brazil, UAE, UK, Spain, Mexico, US, China, Germany, Japan, UK, India, South Korea, France, Italy, and Canada |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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The liquorice market encompasses various aspects of glycyrrhizic acid extraction from liquorice root. This includes cultivation, harvesting, processing, and standardization techniques. Quality control measures address adulteration and ensure consumer safety through regulations and labeling requirements. Health concerns and dosage recommendations are important considerations, as are side effects and flavor profiles. Product differentiation, positioning, and consumer insights drive market segmentation and the identification of niche markets. Premiumization, sustainability initiatives, traceability, e-commerce, influencer marketing, and advertising are key strategies for brand loyalty in the liquorice industry.
The global packaged foods and meats market encompasses businesses engaged in food processing to ensure food safety and increase product longevity. According to Technavio, the market's size is determined by the consolidated revenue of the participating vendors. This market scope excludes equipment manufacturers and producers of packaged beverages, including alcoholic and non-alcoholic varieties. Factors fueling the market expansion include the health benefits linked to the consumption of minimally processed foods, such as liquorice extract, liquorice root, and liquorice confectionery, which are rich sources of essential nutrients like potassium, dietary fiber, folate, vitamin A, and vitamin C.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
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