Authored By: Sarah
28 Sep 2023

Increasing cases of ED and rapid growth of e-commerce platforms selling sex toys, propelling the adoption of sex toys in Japan for the forecast period 2023-2027|Technavio

Japan Sex Toys Market is likely to experience steady growth because of increasing cases of ED followed by apid growth of e-commerce platforms selling sex toys owing to the rise in erectile dysfunction (ED) cases in Japan which has resulted in a surge in the usage of sex toys.The market will witness USD  USD 896.56 Mn revenue growth followed by market growth at a CAGR of 10.11% from 2023 to 2027.

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Snapshot of Japan Sex Toys Market  Analysis

As per a Technavio analyst: the “Quote” reason is expected to boost the growth of the sex toys market in Japan

"Technavio's report on the sex toys market in Japan includes a detailed examination of its revenue forecasts, including market drivers and challenges, key market participants, and growth opportunities. The study segments the markets in Japan, geographically followed by a detailed analysis of the APAC region that is expected to have a market share of 100% during the forecast period."
There has been a growing demand for remote-controlled sex toys, showcasing the evolving preferences of consumers. In Japan, where nearly half of the population is male, the prevalence of ED is higher, and these issues are often addressed through turning to sex toys like erection rings. As the cases of ED continue to increase among Japanese males, the market for sex toys, including erection rings, is expected to grow during the forecast period.
Risks associated with sex toys and the availability of counterfeit sex toys are expected to hinder the growth of the market. However, Increasing exposure to sex toys and Growing awareness of health benefits of sex toys will have a positive impact on the sex toys market in Japan during the forecast period.
Some of the leading names that come with a broad spectrum of offerings are BMS Factory, Churc h and Dwight Co. Inc., Doc Johnson Enterprises, FUN FACTORY GmbH, Kanojo Toys,Luvu and Brands Inc,.TENGA Co. Ltd., etc. Our report includes qualitative and quantitative analyses of market leaders with a wider understanding of the business ecosystem. Download our sample report for more insights.

Technavio’s analysis of the sex toys market in Japan also includes:

  • CAGR of the market during the forecast period 2023-2027
  • Detailed information on factors that will drive the sex toys market in Japan growth during the next five years
  • Precise estimation of the sex toys market in Japan size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the sex toys market in japan industry across 
  • A thorough analysis of the market’s competitive landscape
  • Comprehensive details of factors that will challenge the growth of the sex toys market in Japan
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