The Intimate Apparel Market is being driven by Preference for visually appealing intimate apparel among fashion-conscious customers, especially women
The Intimate Apparel Market is expected to grow at a CAGR of 7.09% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 49.8 billion. The intimate apparel market has experienced significant growth as clothing designed for athletic activities, such as sports bras, has become increasingly popular for both fitness pursuits and workplace or social occasions. This evolution from traditional lingerie to versatile and fashionable innerwear presents a lucrative opportunity for key manufacturers. Sports bras, a key product within the athleisure category, offer superior comfort, functionality, and style, leading an increasing number of women to make the switch from traditional bras. The market for sports bras is projected to expand further as the athleisure trend continues to gain momentum.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
186 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 7.09% |
Market growth 2024-2028 |
USD 49.8 billion |
Market structure |
market_structure.ucfirst |
YoY growth 2023-2024(%) |
6.48 |
Key countries |
China, US, Germany, India, and UK |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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The Intimate Apparel Market encompasses various types of bras and underwear, including Strapless, Push-Up, T-Shirt, Sports, Nursing, and Maternity Bras. Other offerings consist of Thong Underwear, Sleep Shirts, Pajama Sets, Lounge Wear, Shapewear Bodysuits, Control Tops, Corset Tops, Lace, Silk, and Satin Lingerie, Microfiber Lingerie, High-Waist and Low-Rise Underwear, Bikini Underwear, Wireless, Convertible, Underwire, Padded, and Non-Padded Bras. Additional features include Adjustable Straps, Back and Front Closure, Moisture-Wicking, Quick-Drying, and Anti-Chafing Fabrics, Seamless Technology, 3D Knitting, Laser Cutting, Body Mapping, Fit Testing, Virtual Try-On, Personalized Recommendations, Size Charts, and Customer Reviews.
The Intimate Apparel market is a segment of the expansive global Apparel, Accessories, and Luxury Goods market. This market encompasses businesses involved in the production and distribution of textiles, apparel, and luxury goods, including sports bras, plus size, women's intimate apparel, men's intimate apparel, and sustainable intimate apparel. Key growth drivers for this market include the expanding population of working women, leading to increased disposable income and consumer spending on apparel, accessories, and luxury goods. Technavio's market analysis calculates the market size based on the consolidated revenues generated by manufacturers and marketers of textiles, apparel, footwear, accessories, and luxury goods, excluding shoe manufacturers.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
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