Authored By: Sarah
17 Feb 2025

Latest News- Insurance Market in Japan: Life is expected to lead the Type segment during 2025-2029

The Insurance Market in Japan is being driven by Growing geriatric population in Japan

The Insurance Market in Japan is expected to grow at a CAGR of 3% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 46.7 billion. In the Japanese insurance market, leading firms are leveraging IT and analytical solutions to optimize sales and gain a competitive edge. Data analytics plays a pivotal role in this regard, enabling effective marketing strategies and underwriting services. Advanced data analytics techniques, such as simulation and stochastic modeling, assist in forecasting potential market scenarios. Insurance brokers are increasingly adopting data analytic tools to access customer data and enhance their offerings. These tools help uncover hidden data patterns through the application of intricate models and predict future market trends. Business intelligence is a key focus area for major players, encompassing processes that transform raw data into valuable marketing insights and information. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

  • Type
    • Life
    • Non-life
  • Channel
    • Sales personnel
    • Insurance agencies
  • Sector
    • Public/government insurance companies
    • Private insurance companies
  • Geography
    • Japan

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

  • Growing geriatric population in Japan
  • Fear of natural disasters
  • High focus of short-term insurance

However, the market also witnesses some limitations, which are as follows:

  • Vulnerability toward cybercrime
  • Low profitability for Insurers due to low interest rates
  • Stringent regulatory control

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Market Scope in Insurance Market in Japan Research Report

Market Scope

Report Coverage

Details

Page number

159

Base year

2024

Historic period

2019-2023

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 3%

Market growth 2025-2029

USD 46.7 billion

Market structure

market_structure.ucfirst

YoY growth 2024-2025(%)

2.8

Key countries

Japan

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

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Find out which segment is leading the market by accessing the free PDF report

Research Analysis Overview

The Japanese insurance market encompasses various sectors, including life and non-life insurance. Life insurers provide coverage for individuals' financial security upon death or retirement, while non-life insurers focus on accident, theft, and other risks. Agents, brokers, surveyors, and third-party administrators facilitate the sales and management of insurance policies. Foreign direct investment in life insurers and non-life insurers, such as general insurers, standalone health insurers, and specialized insurers, is significant. Policybazaar offers dental emergency, travel plans, and medical expense coverage, providing reimbursement for medical expenses, delay, loss of passports, visas, identity proof, theft, burglary, accident assistance, medical evacuation, and travel insurance.

Market Research Overview

In the Japanese market, the specialized consumer services sector encompasses the revenue generated by providers offering life insurance and non-life insurance, in addition to agents, brokers, surveyors, and third-party administrators. According to Technavio's market analysis, this sector includes various consumer service categories such as residential services, home security services, legal services, personal services, renovation and interior design services, consumer auction services, wedding services, and funeral services. The report excludes consumer services classified under casino and gaming, hotel, resorts, and cruise lines; leisure facilities; restaurants; and education services. The market size is determined by the revenue generated by these specialized consumer service providers.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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