Latest News:- Instant Coffee Market: Spray-dried is expected to lead the Product segment during 2024-2028

Instant Coffee Market to grow at a CAGR of 6.02% during 2024-2028

The Instant Coffee Market is expected to grow at a CAGR of 6.02% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 13.36 billion. In the instant coffee market, there is a growing trend towards preparing espresso coffee at home, despite the requirement of specialized espresso machines. This trend is particularly prevalent in developed countries, such as the US, where consumers value convenience in food habits. According to recent statistics, one in seven Canadians owns a home espresso machine. Major players in the industry, including Nestle SA and Starbucks Corp., have responded to this demand by introducing new espresso coffee pods for use in espresso machines. JDE Peets NV, for instance, offers four new espresso blend capsules that are compatible with Nespresso OriginalLine machines. This development underscores the increasing popularity of instant espresso coffee among consumers seeking a convenient and authentic coffee experience. 

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The Spray-dried subsegment is expected to dominate the Product segment during the forecast period 

Technavio analysts predict that the Spray-dried subsegment will lead the Product segment during 2024 and 2028 The spray-dried instant coffee segment held a significant market share in the global instant coffee industry in the year 2023. This dominance can be attributed to the widespread adoption of spray drying as the primary methodology for manufacturing instant coffee. The process entails dispersing coffee extract into a hot air stream at the tower's summit. As the droplets descend, they dry and convert into fine powder. Due to the powder's excessive fineness, it undergoes subsequent agglomeration to form granules. These granules exhibit a consistency akin to that of powder and freeze-dried coffee. The affordability and time-saving advantages of spray-dried instant coffee contribute to its high consumer appeal.

Here are the various ways based on which the market is segmented: 

• Product
  • Spray-dried
  • Freeze-dried
• Distribution Channel
  • Offline
  • Online
• Geography
  • APAC
  • Europe
  • North America
  • South America
  • Middle East and Africa

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• Wealth of Experience: Technavio is an established name in the world of market research. It holds an expertise of more than 20 years in the field, has published 21,000+ reports thereby extensively covering the area in various industries and range of regions
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There are several factors that are causing the market to flourish rising popularity of instant coffee among millennials

Learn which are the obstacles that the market is experiencing in the way of its growth by accessing the free PDF report

Research Analysis Overview

The Instant Coffee Market is experiencing a surge in demand, driven by changing consumer preferences, urbanization, and busy lifestyles. Premium blends are gaining popularity, with consumers seeking authenticity and unique flavor profiles. Online retailing has made it easier for consumers to access these offerings, including local craft brands and multinational players. Traceability and quality are key concerns, with many consumers opting for single-origin coffee and packaging types that ensure freshness. Functional properties, such as energy boost and antioxidants, are also driving demand, particularly among students and the working population. Unique flavors, such as those derived from specialty coffee, are another draw. Premiumization and packaging innovations are key trends, with home consumption on the rise. Single-serve formats and freeze-drying technology are making instant coffee more convenient and appealing. E-commerce platforms and specialty coffee shops are also contributing to the growth of the market. Overall, the Instant Coffee Market is poised for continued growth as consumers seek out high-quality, convenient, and authentic coffee experiences.

Market Research Overview

The instant coffee market is a significant segment of the global packaged foods and meats market, which falls under the food products category of the broader food, beverage, and tobacco market, according to Technavio's market classification. The global packaged foods and meats market encompasses food processing vendors that specialize in food processing to eliminate microorganisms and enhance shelf life. Technavio determines the market size by calculating the consolidated revenue of the participating vendors. This market scope excludes manufacturers of food processing equipment and producers of packaged alcoholic and non-alcoholic beverages, excluding mineral waters.

The Instant Coffee Market is experiencing significant growth, fueled by the rising popularity of instant coffee among millennials. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/