The Hotel Market in Vietnam is being driven by Growing affordability and rising disposable income
The Hotel Market in Vietnam is expected to grow at a CAGR of 21.1% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 5331.3 million. The hotel market in Vietnam is leveraging the power of social media to expand their reach and engage with diverse traveler segments. With advanced technology, hotels can promote their facilities and services across various platforms, attracting both leisure and corporate travelers, influencers, and youth demographics. Social media has emerged as a primary information source for travelers in Vietnam, with over 55 million Facebook users and a significant number of searches originating from social media sites before travel purchases are made.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
156 |
Base year |
2024 |
Historic period |
2019-2023 |
Forecast period |
2025-2029 |
Growth momentum & CAGR |
Accelerate at a CAGR of 21.1% |
Market growth 2025-2029 |
USD 5331.3 million |
Market structure |
fragmentation |
YoY growth 2024-2025(%) |
17.2 |
Key countries |
Vietnam |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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In the dynamic Vietnamese hotel market, hospitality technology plays a pivotal role in enhancing the guest journey. Revenue optimization, brand loyalty, and guest personalization are key priorities, achieved through CRM systems, digital transformation, cloud computing, data analytics, and big data. Mobile check-in, keyless entry, virtual concierge, and voice assistants offer contactless services. Online reputation management, review monitoring, social media marketing, and content marketing boost brand awareness. SEO, paid advertising, and email marketing drive direct bookings. Service quality, employee engagement, operational excellence, cost control, guest safety, security measures, disaster preparedness, energy efficiency, environmental sustainability, and corporate social responsibility ensure long-term success.
In the dynamic and expansive hospitality sector, the parent market encompasses corporations involved in the operation of hotels, resorts, and cruise lines, encompassing travel agencies, tour operators, and ancillary services. According to Technavio, the global market size for this industry is determined by the consolidated revenue generated by entities in the gaming and casinos, hotels, resorts and cruise lines, leisure facilities, and restaurants sectors. Key growth drivers include the burgeoning travel and tourism industry, with annual increases in international and domestic travelers from both emerging and developed economies. Integral to this market's success are the implementation of advanced hotel management systems, property management systems, revenue management, guest relationship management, channel management, and distribution channels.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
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